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An anonymous reader quotes a report from ZDNet: GoPro quietly announced its Developer Program on Thursday as it looks to incorporate its action sports cameras into third-party products. The GoPro Developer Program provides toolkits, technical information and support to enable companies to add GoPro camera connectivity into their products. There is a camera toolkit for iOS and Android apps to control a GoPro camera and manage media, along with a mechanical toolkit to attach GoPro cameras to third-party products. It announced there are more than 100 companies partnering with GoPro, including brands from BMW, Fisher-Price, and Polar. GoPro showed off potential third-party integration ideas in a video showing a gesture-based camera control system.

The device that does this is the Geonaute 360 Degree Camera. The Geonaute display caught Tim Lord's eye at CES, and he got Geonauter (is that a word?) Marian Le Calves to show him the company's "action camera," which costs $499 -- or more accurately, will cost $499 when it starts shipping. Until then, you can pre-order. Or you could buy a GoPro camera for as little as $199. Geonaute has a bunch of videos on YouTube, some of which are quite fetching. But GoPo has a bunch of slick YouTube videos, too, and at this point they're the dominant brand in the action camera market niche. Will Geonaute be able to capture a decent market share with their 360 degree coolness -- and higher price? Or will they, GoPro, and other action camera vendors get into a price war so that every kid who has a skateboard can make good-looking videos?

It's not called Google Grand Canyon View, but Street View can show you what the canyon looks like even though there are no streets there -- or in the Meteor Crater or thousands of other places Google Street View Cars or tricycles or other vehicles can't go. How? With a 40 pound, human-carried version of the camera rig in the cars, complete with GPS and a "pause" button in case the human motive power system needs to take a break. But, asks Slashdot's Tim Lord, what about new, small cameras? Like GoPro? Don't they make the Trekker rig kind of obsolete? Well... Google's always working on "new and improved" everything, so the next version of the Trekker is likely to be kind of interesting.