Slashdot Mirror
Domain: j-walkblog.com
Stories and comments across the archive that link to j-walkblog.com.
Stories · 2
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Single-play DVDs a Hoax
psy writes "Ed Bott's blog states that in relation to a previously posted slashdot story "a hoax can spread just as fast as a genuine news story. That's the lesson from the bogus story published in an obscure UK business magazine yesterday that claimed Microsoft is about to unleash a new single-play DVD format. Paul Thurrott reprinted the story without giving credit to the original source. Bink.nu picked up the story from Paul and reprinted it verbatim. Techdirt commented on the original story, with attribution but without any fact-checking. So did John Walkenbach. The funny part? There's no truth to the story. None whatsoever. In fact, the original story sparked a flurry of e-mails around Microsoft as people in different groups tried to figure out where on earth this story came from. After the head-scratching stopped, a spokesmen told me, they concluded that the story was not true. "It appears to be confusing an existing feature within Windows Media DRM that allows for single-play of promotional digital material. This has been an option for content owners to use for some time for the Windows Media format - it does not apply to MPEG2 content found on DVDs." -
Is "Marketingspeak" Killing Technology?
An anonymous reader writes "In this essay titled, inevitably, "SUNset?" an analogy is drawn between the car industry in Detroit, which failed in the 70s because the execs looked out their windows and saw nothing but American cars and so missed completely the threat from Japanese companies, and Sun Microsystems. "Sun is going to fail in this decade if it does nothing but send out surveys to customers asking them to validate marketing phrases of Sun's creation," says the author. He adds: "If you are someone who never gets tired of hearing 'proven,' 'best-of-breed,' 'cost-effective,' or 'taking the surprise out of business solutions,' then contact Sun and demand as much of their current marketing material as they can muster." But it isn't just Sun, surely. This is a failing of technology marketeers in general. Hmm, doubtless we can all come up with our own examples far equally awful as these from Sun. Who can come up with worse?"