New Study Challenges State of Domain Market
penciling_in writes "A new study has been released on CircleID where Benjamin
Edelman of Berkman
Center for Internet & Society explains: "In the past, most
measurements of registrar market share have tracked overall registrar shares --
number of domains registered by a registrar divided by number of domains
registered by all registrars. In this article, I propose some alternatives --
particular subsets of domains in which to measure registrar market shares,
providing a basis for comparison with overall market shares. Results vary
dramatically across these subsets, with implications on the future customer
retention rates of the corresponding registrars." Related articles
include: Registrar Market
Share: An Alternative Perspective and Report
on Survey of Domain Registration Services"
~~~
In the past, most measurements of registrar market share have tracked overall registrar shares -- number of domains registered by a registrar divided by number of domains registered by all registrars. In this article, I propose some alternatives -- particular subsets of domains in which to measure registrar market shares, providing a basis for comparison with overall market shares. Results vary dramatically across these subsets, with implications on the future customer retention rates of the corresponding registrars.
I'm a geek; not a marketing dork. I have no clue what the fuck that guy just said...?
Uhm...
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This came up before on
http://slashdot.org/comments.pl?sid=99/12/25/1428
Has anything really changed since then?
http://fudge.org