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Panasonic To Commercialize Facebook's Blu-Ray Cold Storage Systems (cio.com)

itwbennett writes: A couple of years ago, Facebook revealed it was using Blu-ray disks as a cost-efficient way to archive the billions of images that users uploaded to its service. When Facebook users upload photos, they're often viewed frequently in the first week, so Facebook stores them on solid state drives or spinning hard disks. But as time goes on the images get viewed less and less. At a certain point, Facebook dumps them onto high-capacity Blu ray discs, where they might sit for years without being looked at. Now, Panasonic has said it plans to commercialize the technology for other businesses, and is working on new disks that will hold a terabyte of data.

56 comments

  1. We should necro our old "cold stored" images on FB by Anonymous Coward · · Score: 0

    We should necro our old "cold stored" images on FB.

    Let's test their claim of power savings :)

  2. A Terabyte? by Anonymous Coward · · Score: 0

    Wow... what will those wizz kids come up with next.

    1. Re:A Terabyte? by Anonymous Coward · · Score: 0

      A terabyte BluRay disk is very limited. I want to backup my 3 TB hard drives in a single BluRay disk. Ideally, I'd want multiterabyte BluRay disks. It would seem that that is not going to happen any time soon.

    2. Re:A Terabyte? by Anonymous Coward · · Score: 0

      Of course that's not going to happen soon, and if it did, idiots would complain that they can't archive their 8TB hard-drive to a single optical disc. Idiots will always complain.

  3. Kittens & Selfies by Big+Hairy+Ian · · Score: 2

    So Face book has bluerays that are full of kittens and selfies does anyone care if they store them for more than a month I mean really!

    --

    Build a Man a Fire, and He'll Be Warm for a Day. Set a Man on Fire, and He'll Be Warm for the Rest of His Life.

    1. Re: Kittens & Selfies by manu144x · · Score: 2

      There are literally thousands of government agencies who care :) So they can reconstruct anything or do face recognition on them in case of something :)

    2. Re: Kittens & Selfies by Anonymous Coward · · Score: 0

      In case you smile on your passport, damn right too, no smiling allowed in my country dammit.

    3. Re: Kittens & Selfies by Anonymous Coward · · Score: 0

      It only took five posts. Drum roll please .... Now presenting the anti government tin foil hat man

    4. Re:Kittens & Selfies by CastrTroy · · Score: 0

      That's what I was thinking. If nobody views them after a week or so, then why keep them around at all? Seems like Facebook could cut their costs quite a bit if they just deleted the data after a couple months. If you want a cloud storage provider to store your pictures indefinitely, then go ahead and get provider for that, but there's little reason why Facebook needs to hold on to stuff for more than a month.

      --

      Anthropic principle: We see the universe the way it is because if it were different we would not be here to see it.
    5. Re:Kittens & Selfies by dave420 · · Score: 1

      It's quite impressive that you thought that, then assumed you know better than they do. Maybe - just maybe - Facebook knows when and how often their assets are viewed, and the best way to store them for the uses they provide. And as for finding a cloud provider that will store all your images - it's called Facebook, and plenty of people use it for that. You also fail to even consider that photos generate revenue for Facebook. Considering the assumptions you made, it's probably a safer bet to listen to Facebook regarding Facebook than you.

    6. Re:Kittens & Selfies by Zaiff+Urgulbunger · · Score: 1

      So Face book has bluerays that are full of kittens and selfies does anyone care if they store them for more than a month I mean really!

      I'm just imagining archaeologists of the future (you know, after "The Event") discovering landfill full of these disks and thinking... "but why?!!"

  4. 3850? by Todd+Knarr · · Score: 1

    So, similar to the IBM 3850 family with write-once media and a massively higher media density?

    1. Re:3850? by Anonymous Coward · · Score: 1

      Here is the original online archival storage:

      https://en.wikipedia.org/wiki/...

    2. Re:3850? by peektwice · · Score: 1

      Everything old is new again: http://www.recycledgoods.com/h...

      --
      Other than this text, there is no discernible information contained in this sig.
  5. Where's my 10TB holographic storage? by Anonymous Coward · · Score: 0

    Coming real soon now!

  6. Doesn't this cause a problem with Memories? by supremebob · · Score: 1

    Facebook has this new feature called Memories where they show you pictures that you uploaded on this date X number of years ago. On days in the past (like when I was on vacation), they might show me a new picture every day for a week straight.

    Wouldn't moving these pictures over to "cold" storage significantly slow down whatever batch process they are using to recover this data every day? You would think that they would want to keep this data on active disk if they are running through it daily with huge batch jobs.

    1. Re:Doesn't this cause a problem with Memories? by LordKronos · · Score: 3, Interesting

      Think about it....from the description it sounds like they are essentially archived based on time of upload. So when 5 years rolls around, guess where everybody's 5 year old photos are going to be: all on the same batch of blurays. So when 5 years approaches, they pre-copy those blurays back into online storage. After 3 months or whatever, those photos get purged from online storage and the old blurays are once again the only copy.

    2. Re:Doesn't this cause a problem with Memories? by JoeMerchant · · Score: 1

      the old blurays are once again the only copy.

      I'd guess they are one of probably 10 copies, stored at diverse locations on various continents.

      Think carefully before uploading anything, anywhere.

    3. Re:Doesn't this cause a problem with Memories? by Anonymous Coward · · Score: 0

      Think about it....from the description it sounds like they are essentially archived based on time of upload. So when 5 years rolls around, guess where everybody's 5 year old photos are going to be: all on the same batch of blurays. So when 5 years approaches, they pre-copy those blurays back into online storage. After 3 months or whatever, those photos get purged from online storage and the old blurays are once again the only copy.

      More likely time of last access. There's no point in archiving off something that keeps getting read.

    4. Re:Doesn't this cause a problem with Memories? by adolf · · Score: 1

      Of course there are multiple copies.

      If I upload something somewhere, I expect to be able to find it thirty years from now, much as I expect my own backup regimen to never forget anything.

      Why would I want anything different?

    5. Re:Doesn't this cause a problem with Memories? by JoeMerchant · · Score: 1

      ...never forget anything.

      Why would I want anything different?

      Frat party.

    6. Re:Doesn't this cause a problem with Memories? by wonkey_monkey · · Score: 1

      Frat party.

      Typo.

      --
      systemd is Roko's Basilisk.
    7. Re: Doesn't this cause a problem with Memories? by adolf · · Score: 1

      AKA youthful indiscretion.

      *shrug*

    8. Re: Doesn't this cause a problem with Memories? by Anonymous Coward · · Score: 0

      Biology blocks long term storage of memories when excessive alcohol is in the system... there's probably a higher wisdom at work there.

    9. Re:Doesn't this cause a problem with Memories? by Anonymous Coward · · Score: 0

      Think about it....from the description it sounds like they are essentially archived based on time of upload. So when 5 years rolls around, guess where everybody's 5 year old photos are going to be: all on the same batch of blurays. So when 5 years approaches, they pre-copy those blurays back into online storage. After 3 months or whatever, those photos get purged from online storage and the old blurays are once again the only copy.

      More likely time of last access. There's no point in archiving off something that keeps getting read.

      Actually there is a point, and this thread just brought it up. If the archives are often going to need to be accessed by date of upload, as in the case of memories, then you want them archived by date of upload. Plus it makes the archiving strategy simpler.

  7. Cinic by fulldecent · · Score: 1

    A more cynical and literal interpretation of "Panasonic has said it plans to commercialize the technology for other businesses" might be:

    Facebook has been collecting these unused photos for years with the intent of providing them to the CIA (who originally invested in FB, Google it). Then, instead, NSA staffed plant employees and stole the data for free. Panasonic has said it has plans to commercialize the technology (and data) for other businesses. An obvious first customer will be car companies with large advertising budgets. They will be using Facebook's graph of friends to identify influencers in each person's life. Then, with image recognition, they will identify cars in the long history of users' photos. So, for example, if your crush has been driving the latest Audi, and you currently are not driving an Audi, and you have been seen around Audis in the past, then you are a prime candidate for more direct advertising.

    --

    -- I was raised on the command line, bitch

  8. This chaps my hide... by castionsosa · · Score: 2

    In the past, one could buy a 400 CD or DVD changer for a few C-notes.

    Why can't we have this technology, except with a BDXL or other high capacity Blu-Ray drive? This isn't rocket science, as the autochanger mechanism has lasted for decades in a lot of people's homes before they put their collection on their computer. Sony does have it, but it is priced into the stratosphere.

    Putting the pieces together, it wouldn't be surprising to see the autochanger mechanism in many audiophile hi-fi cabinets still usable, add in a 300GB to 1TB Blu-Ray writer, add a few TB of SSD as a landing zone for data, then add some backup software like NetBackup. This would give tape a run for its money.

    Now, add some form factor like disk packs (sort of like the 5-10 disk caddies that were popular way back when), some redundancy (basically one disk with a PAR archive on it), and it would have the ability to function almost exactly as tape... but for far cheaper. To boot, removed disks take up 0 watts of power (other than environmental), not to mention being immune from remote tampering.

    I just wish this type of solution can hit the consumer market.

    1. Re:This chaps my hide... by 110010001000 · · Score: 1

      What would the consumer do with such a beast? The average consumer isn't using tape backup. I use Amazon Glacier myself for backups. You could do all you said and then send the blurays somewhere offsite for backup, but it is cheaper and easier and safer to use something like Glacier. I pay $1 a month for it.

    2. Re:This chaps my hide... by b0bby · · Score: 1

      I just wish this type of solution can hit the consumer market.

      It absolutely could. But how many people would buy it? A 6TB external drive is more than the vast majority of people need to hold all their personal files, simpler, smaller, and costs less than $200. And still most people don't bother backing stuff up.

    3. Re:This chaps my hide... by m00sh · · Score: 1

      In the past, one could buy a 400 CD or DVD changer for a few C-notes.

      Why can't we have this technology, except with a BDXL or other high capacity Blu-Ray drive? This isn't rocket science, as the autochanger mechanism has lasted for decades in a lot of people's homes before they put their collection on their computer. Sony does have it, but it is priced into the stratosphere.

      Putting the pieces together, it wouldn't be surprising to see the autochanger mechanism in many audiophile hi-fi cabinets still usable, add in a 300GB to 1TB Blu-Ray writer, add a few TB of SSD as a landing zone for data, then add some backup software like NetBackup. This would give tape a run for its money.

      Now, add some form factor like disk packs (sort of like the 5-10 disk caddies that were popular way back when), some redundancy (basically one disk with a PAR archive on it), and it would have the ability to function almost exactly as tape... but for far cheaper. To boot, removed disks take up 0 watts of power (other than environmental), not to mention being immune from remote tampering.

      I just wish this type of solution can hit the consumer market.

      But what would people store in it that they can't on a multi-TB hard drive?

      The only thing I can see is huge movie collections. But, we have Netflix and cloud storage for that.

      Family photos, videos and other such files are not big enough to warrant such a thing.

      If you work produces large files, it is valuable and might as well store them in hard disks because compared to the labor costs, the cost of storage systems is negligible.

      The only people who want low cost storage of 99% fluff throwaway data are companies like facebook and google who trawl the internet for data and never delete anything.

    4. Re:This chaps my hide... by castionsosa · · Score: 1

      It would be useful for backing up documents in a ransomware-resistant fashion. Heck, with deduplication and compression built into backup software, it would take some pieces of media for a beginning, as well as periodic full backups for redundancy reasons, but incremental backups would be easy.

      An external HDD is useful, but with ransomware squashing backup drives, having WORM capability can come in handy, as well as the ability to go back snapshots.

      This might be even more useful if coupled with a NAS. That way, the NAS handles all the backups, and the users just dump their (uncompressed) data onto the appliance's landing zone.

  9. Cold Storage? by puddingebola · · Score: 0

    Optical discs? Isn't that some crap from like the days of dual floppy drives. Cold storage? How come they gotta keep the storage cold, doesn't the refrigeration cost a bunch? One Terabyte? Is that all?

  10. Sounds somewhat familiar by Anonymous Coward · · Score: 0

    Ummm.. Archival Disc, anyone?
    https://en.wikipedia.org/wiki/...

    1. Re:Sounds somewhat familiar by Guspaz · · Score: 1

      That would appear to be what they plan to switch to for the actual discs, yes. They're basically an evolution of bluray. The first generation seems to basically take BDXL (which FaceBook and Amazon Glacier use), reduce the distance between tracks to get the per-layer density from ~33GB up to 50GB, and then make them double-sided to go from three layers to six total layers. That gets you from the 100GB BDXL to a 300GB Archival Disc.

      Sony has had a storage mechanism that puts twelve BDXL discs in a single cartridge not much than twice the thickness of that many discs, and clearly intends to swap out the BDXL discs with Archival Discs when they're ready.

  11. Blu-Rays are for LUDDITES. by Anonymous Coward · · Score: 0

    Modern app appers app their apps using APPS, not LUDDITE storage like Blu-Rays!

    Apps!

  12. terabyte optical disks ? by swell · · Score: 1

    "working on new disks that will hold a terabyte of data"

    I know you were just about to ask 'Why don't we already have TB optical disks?'

    I don't have a clue. You will just have to go to Disney, the MPAA, the RIAA and all the other copyright hoarders for the answer.

    --
    ...omphaloskepsis often...
    1. Re:terabyte optical disks ? by castionsosa · · Score: 1

      We do have 1.5TB optical disks. Sony has a unit (ODSD77U) for those that attaches via a USB 3 cable, has rewritable and WORM functionality. It uses UDF so it doesn't need special software.

      Of course, you will be spending $7500.00 for this... but it is there.

      If Sony could mass produce the drive for 1/10 the price and the ODC1500R media for $20 instead of $150, that takes care of backups, archiving, and a lot of other needs, especially if part of a NAS.

    2. Re:terabyte optical disks ? by Guspaz · · Score: 1

      No, the 1.5TB cartridge for the ODSD77U has twelve seemingly normal 128GB BDXL-R discs in it, it's not a single 1.5TB disc.

  13. Never Deleted Then? by Luthair · · Score: 1

    So I guess when a user decides to delete photos they effectively live on in Facebook storage indefinitely?

    1. Re:Never Deleted Then? by Anonymous Coward · · Score: 0

      Who uploads a picture to facebook, or any service, and thinks that the image can be deleted. Maybe a 10 year old child or an 80 year old adult, but most in between has learned that things do not get deleted off the internet.

      Even on a hard disk, the sectors or whatever is just marked as free, and presumably at some time in the future it will be overwritten with new content. For this system to work, they must has a real time database somewhere, and that database includes the physical location of the file, and presumable if the user has requested that file for deletion. Sure the file exists on the Blu ray, but the if the database no longer acknowledges it, it for all practical intents and purposes does not exist. Now, if some lawyer get the disks during discovery, that is another issue. Which is to say don't upload a picture of you committing a crime to facebook.

    2. Re:Never Deleted Then? by thegarbz · · Score: 1

      From their Terms of Service:

      When you delete IP content, it is deleted in a manner similar to emptying the recycle bin on a computer. However, you understand that removed content may persist in backup copies for a reasonable period of time (but will not be available to others).

      Reasonable according to Facebook that is, not reasonable according to a real person.

    3. Re:Never Deleted Then? by Malenx · · Score: 1

      That is exactly what I would expect, as should any person with a real understanding of the technology. There is no way an IT company is going to spend the time or resources going through their long term backups just to make sure they removed all of your data.

      Even the EU data laws state companies must only make reasonable efforts.

  14. Panasonic rediscovered the jukebox? by khchung · · Score: 1, Insightful

    There were plenty of these jukeboxes storage systems with CD-R in use even before 2000, and I am sure tapes with automatic tape-loader were in use for even longer before then.

    So Panasonic now just re-discovered the jukebox? And that is supposed to be news? What's next? They found that they can also make duplicate disks to send one to offsite storage?

    --
    Oliver.
    1. Re:Panasonic rediscovered the jukebox? by Anonymous Coward · · Score: 0

      More impressive is that they claim it's cost effective. That's dubious given the high cost and embarrassingly low density of BD media. I'm pretty sure that the rest of the world thought jukeboxes died 25 years ago.

  15. fling-fest by h8sg8s · · Score: 1

    I'm remembering ~20 years back when HP made MO disk jukeboxes. All was well until they started mis-filing disks and randomly erasing data that was supposed to be kept. Ugly. Maybe Panasonic can overcome this, but I'm skeptical of the value.

    --
    Organization? You must be joking..
  16. ILM by lazarus · · Score: 1

    This is called Information Lifecycle Management and has been common practice for many decades now. Yes decades. I worked on Panasonic jukebox WORM (Write Once Read Many) ILM systems (both hardware and software) in the 90s. The real news here is not that Facebook is using ILM, but the new BlueRay technology being used.

    --
    I am not interested in articles about life extension advancements.
  17. So that's why ... by P1h3r1e3d13 · · Score: 1

    So that's why it takes so darn long to load each page when I scroll down through my old pictures!

  18. Delete? by Anonymous Coward · · Score: 1

    That's what I was thinking. If nobody views them after a week or so, then why keep them around at all? Seems like Facebook could cut their costs quite a bit if they just deleted the data after a couple months.

    Seriously? Wow.. You are an idiot. So you expect people to completely rebuild their photo pages etc etc every month? Yeah, that's the kind of business decision that would keep people coming back to facebook. And that's coming from someone who doesn't use it and never will. What you said is just that stupid.

  19. Longevity; future compatibilty by kheldan · · Score: 1

    Ignoring for the moment how long it'll take them to develop this.. I am reminded of the farce that went on for years for me with backup tapes. I'd buy a tape drive and tapes, back stuff up. The tapes would either degrade, or the drive would degrade, and all the above would be useless; I'd buy a new drive, not be able to read the old tapes even if they appeared to be good, so I'd buy new tapes, start all over again. Rinse, repeat; eventually I gave up and chucked the whole mess and didn't bother anymore. Are these discs going to be a redux of that experience? Become unusable by the time I find a need to read something off them? Or use some proprietary format that no one else supports, or that they claim to support, only to find that it's not reliable enough to be practical, and I lose everything on them anyway? Honestly, is this going to be any better than just buying a few extra hard disks, connecting them to use as backups, then stuffing them into antistatic bags and storing them somewhere safe until I need them? Once bitten, twice shy, as they say.

    --
    Are YOU using the TOOL, or is the TOOL using YOU? Think about it!
  20. Does the data evaporate? by argee · · Score: 1

    I know on CD's and CDR's, the data deteriorates after a few years. Errors. Pretty soon unreadable.
    Doesn't the same situation arise with BlueRay? Or is it eternal like the Pyramids?

  21. BTDT in 1990 or so by Anonymous Coward · · Score: 0

    It was called the Epoch storage system, used a small number of spinning rust drives as NFS-exported storage, publishing a filesystem that basically just lied about its size. On the back were one or more Hitachi jukeboxes stuffed with rewritable magneto-optical drives of some format that escapes me. Absolutely miserable environment to disaster recover into; ISTR a 'newfs' chugging along at about 4 inodes/sec.

  22. What type of Blu-Ray media? M-Disc based? by h4ck7h3p14n37 · · Score: 1

    I'm curious as to what type of Blu-ray media they're using. Discs made using photo-sensitive dyes can degrade to the point of being unreadable very quickly. M-Disc based media is supposed to be much more robust, but you pay for it.

    A 25 GB M-Disc Blu-ray costs about $3 in smaller volumes. You can also buy 100 GB discs, but they are quite expensive, relatively speaking, at around $15 each. If you value your data, then you probably don't mind paying that much.

  23. Proof they never delete your content. by Anonymous Coward · · Score: 0

    Proof they never delete your content? I doubt they are expensive re-writable.

  24. Replies to this are appalling for slashdot by AbRASiON · · Score: 2

    Haha Facebook jokes..........

    This is an actually interesting article.
    1, people ACTUALLY genuinely working on large optical disks (instead of another "theoretically, we could do 1TB discs!" post, which I've been seeing for a decade
    2, some kind of fairly cool optical disc changing system - aren't you interested in the file system? What about redundancy? The article indicated it's significantly lower power. What about long term reliability.

    Nope, facebook jokes instead, this isn't reddit.

  25. freeze-ray by Anonymous Coward · · Score: 0

    Found this one
    http://panasonic.net/avc/archiver/freeze-ray
    http://na.industrial.panasonic.com/solutions/data-center