Google Teams Up With Cloud Company Box To Sell More Google Apps For Work (recode.net)
Two big giants in the cloud storage race are joining hands. Box, which leads enterprise content platform, on Wednesday announced a partnership with Google. The companies say they will collaborate on several initiatives to transform work in the cloud, including integrations between Box, Google Docs and Google Springboard, to deliver a seamless experience for working and collaborating on content in the cloud. Recode reports: Google and Box will also, per a press release, "work together to develop and deliver next-generation intelligence to Box users searching for content on Google Springboard" -- Google's new search-like function for all its enterprise apps. Is this a precursor to a Google acquisition of Box? Maybe. Box has a market cap of around $1.8 billion and Google has some $73 billion laying around.
Cloud companies come in boxes?
to tell all my Google Wave peeps about this, I'll write it down in Google Notebook
What will Google Labs think of next. Maybe it's on Google Answers already
just hope that this does not mean google can now sift through your enterprise Box account for generating ads. considering after all the BS, google is an advertising-company nothing more or less. they do other things but the reason they have XX billions is because of advertising and advertising alone.
Box just announced a new partnership with IBM to use their workflow engine. I think Box is just trying to build as many partnerships as they can to build relevance. They don't really have anything the Google could stand up on their own.
Ad revenue down through apps and closed networks like fb
Unable to sell SaaS because they don't have a business mind (long term product stability and full lifecycle - such as inactive users for $1 pm anyone? chromebooks with an EOL more than a few years? android, abandoned projects etc etc etc)
Google is ageing fast now
No one want's shitty half baked Google products in an area where productivity and reliability actually matter.
It might just the way we're set up at work, but getting Box to sync on a Mac has always been problematic. I almost always wind up going to the web site and manually downloading and uploading the files I want to work on.
By contrast, Dropbox sync has always worked very well for me. I've used the Dropbox software on an amazing variety of devices, and it works perfectly every time.
"We receive as friendly that which agrees with, we resist with dislike that which opposes us" - Faraday
Ladies, I'd be worried.