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Apple Acknowledges Siri Leadership Has Officially Moved From Eddy Cue To Craig Federighi (macrumors.com)

An anonymous reader shares a report: Apple has updated its executive leadership page to acknowledge that software engineering chief Craig Federighi now officially oversees development of Siri. The responsibility previously belonged to Apple's services chief Eddy Cue. "Craig Federighi is Apple's senior vice president of Software Engineering, reporting to CEO Tim Cook. Craig oversees the development of iOS, macOS, and Siri. His teams are responsible for delivering the software at the heart of Apple's innovative products, including the user interface, applications and frameworks," Apple says. Apple's leadership page is only now reflecting Federighi's role as head of Siri, but the transition has been apparent for several months, based on recent interviews and stage appearances at Apple's keynotes.

52 comments

  1. Thanks for posting by Anonymous Coward · · Score: 4, Insightful

    because I think I speak for MILLIONS of people when I say I give a massively huge shit about who gives the orders to the people who actually do the hard work for can-not-live-without features like Siri.

    1. Re:Thanks for posting by bobstreo · · Score: 1

      because I think I speak for MILLIONS of people when I say I give a massively huge shit about who gives the orders to the people who actually do the hard work for can-not-live-without features like Siri.

      I was gonna mod you, but it is news for nerds...

        I'm sure the people working in the siri group may need to know who's ass to kiss from now on..

      And it's literally billions of people who don't care.

    2. Re:Thanks for posting by Anonymous Coward · · Score: 0

      it is news for nerds

      Incorrect. It's news for sheep. Furthermore, it's not stuff that matters.

    3. Re:Thanks for posting by TheFakeTimCook · · Score: 1

      it is news for nerds

      Incorrect. It's news for sheep. Furthermore, it's not stuff that matters.

      You mean the same way I feel when I read a Slashdot headline about the latest Linux kernel, or Windows 10 update?

      Not every article has to be of interest to every /. reader. Feel free to skip to the ones that DO interest you.

    4. Re:Thanks for posting by Anonymous Coward · · Score: 0

      Yet the geeks here wait desperately for news about Linus Torvalds next erection and whether he'll actually eat the skin off his foot.

      (yeah I know it was Stallman)

    5. Re:Thanks for posting by DontBeAMoran · · Score: 1

      OS/2 Warp user here. I've been waiting years for any news at all.

      --
      #DeleteFacebook
    6. Re:Thanks for posting by TheFakeTimCook · · Score: 1

      OS/2 Warp user here. I've been waiting years for any news at all.

      Post of the day! Thanks!!!

    7. Re:Thanks for posting by Plumpaquatsch · · Score: 1

      OS/2 Warp user here. I've been waiting years for any news at all.

      You waited 10 years and missed this?

      --
      Of course news about a fake are Fake News.
  2. Never seen Siri work by Anonymous Coward · · Score: 0

    and I work for a company that makes voice-controlled machinery. It's just garbage. I've watched coworkers waste hours trying to get Siri to do something. It doesn't understand "navigate to..." or "directions to..." Why refuse to support that Apple? It doesn't make a damn bit of sense.

    1. Re:Never seen Siri work by mccalli · · Score: 1

      It perfectly understands "navigate to". I use that near daily.

    2. Re:Never seen Siri work by BasilBrush · · Score: 1

      Wrong. I've just tried it.
      Navigate to... and Directions to... both open up Apple maps with the route ready.

    3. Re:Never seen Siri work by Anonymous Coward · · Score: 0

      Why lie? I've seen more than a dozen people try it, again since I work for a company that makes voice-controlled equipment, and I have never seen it work. We do this for a living. It does not work. The Apple fanbois resort to lying to protect Apple

    4. Re:Never seen Siri work by R3d+M3rcury · · Score: 1

      When you say it doesn't "understand" something, is it not understanding what you want to do or something else?

      For example, if I just mutter into Siri, it will show what words it thinks I'm saying and will try to make sense of them.
      You'll see them show up. ("Pearl for the for the for?" "Macgruder Holbrook?" "Who phone phone phone?")

      However, if I clearly say, "Navigate to" and then mutter something, it try to make sense of it ("Navigate to Aruba?" "Navigate to Hoover Woman Ever?" "Navigate to Poopoo poopoo poop?")

      So is it not understanding "Navigate to"? Or is it not understanding to where you would like to navigate?

    5. Re:Never seen Siri work by TheFakeTimCook · · Score: 1

      and I work for a company that makes voice-controlled machinery. It's just garbage. I've watched coworkers waste hours trying to get Siri to do something. It doesn't understand "navigate to..." or "directions to..." Why refuse to support that Apple? It doesn't make a damn bit of sense.

      What's the name of YOUR company? Care to let some Slashdotter's test YOUR products' Voice Recognition capabilities of completely arbitrary, natural-language requests, with ZERO training or speaker-dependence?

      Didn't think so.

    6. Re:Never seen Siri work by TheFakeTimCook · · Score: 1

      Why lie? I've seen more than a dozen people try it, again since I work for a company that makes voice-controlled equipment, and I have never seen it work. We do this for a living. It does not work. The Apple fanbois resort to lying to protect Apple

      We don't lie! Roll the tape!!!

      Don't know about "Navigate To..." but "Directions To..." IS a standard Siri command:

      https://www.cnet.com/how-to/th...

      So, better check those pants of yours. They appear to be on fire...

    7. Re:Never seen Siri work by Anonymous Coward · · Score: 0

      apple is built on the lies of their fanbois.

    8. Re:Never seen Siri work by Anonymous Coward · · Score: 0

      Stop defending apples crappy software. If apple wants to boast about their amazing products maybe they should start writing some. Siri is sub standard.

    9. Re:Never seen Siri work by TheFakeTimCook · · Score: 1

      and I work for a company that makes voice-controlled machinery. It's just garbage. I've watched coworkers waste hours trying to get Siri to do something. It doesn't understand "navigate to..." or "directions to..." Why refuse to support that Apple? It doesn't make a damn bit of sense.

      LIAR.

      I just tried both phrases, and in both cases, it pulled up Apple Maps with a Route highlighted.

      Why LIE for such an easily-demonstrable example?

      It even works with a "shortcut" Destination label like "Home", as in "Navigate to Home".

      You might tell your co-workers to stop trying to ask Siri to "Navigate to 'My Butt' ", and similar nonsensical locations.
       

    10. Re:Never seen Siri work by TheFakeTimCook · · Score: 1

      apple is built on the lies of their fanbois.

      ...and Apple Hate is built on the lies of Anonymous COWARDS.

    11. Re:Never seen Siri work by TheFakeTimCook · · Score: 1

      Stop defending apples crappy software. If apple wants to boast about their amazing products maybe they should start writing some. Siri is sub standard.

      PROVE IT, or SFTU, COWARD!

    12. Re:Never seen Siri work by thebullshitpatrol · · Score: 1

      Navigation is actually literally the only thing it works well for for me. Most of the artists/albums I listen to have too odd of names for it to do anything useful for music.

      It's a shame, because navigation and music are the only things that I would consistently use it for. Those are also the main valuable features of my apple watch tbh.

      Google is lightyears ahead on this one. Honestly the only thing I miss from android.

    13. Re:Never seen Siri work by Anonymous Coward · · Score: 0

      And of course I'm going to believe your anonymous FUD over the literally millions of people that use it every day without issue.

    14. Re:Never seen Siri work by Anonymous Coward · · Score: 0

      LOL of course Mr non-anonymous apple shill.

    15. Re:Never seen Siri work by Bing+Tsher+E · · Score: 1

      And Apple indifference is built on the lukewarm wonderment of indifferent people who ponder "Isn't that fruity gadget company based on 'Sharper Image' style marketing dead yet?"

    16. Re:Never seen Siri work by Bing+Tsher+E · · Score: 1

      This must be the thread where Apple is paying their shills the most for their word count.

      *checking*

      Yep: apple.slashdot.org. How much does Apple pay for this subdomain?

    17. Re:Never seen Siri work by scdeimos · · Score: 1

      I have similar Siri problems for music. Even with phrasing like "play album ..." , "play music by ..." or "play song ..." it still gets it wrong more often than not. I've never succeeded in getting it to understand simple things like "Play music by The Corrs" let alone "Play music by Björk". I could forgive it for not getting "Play music by INXS" (in excess) if it could get the other two right.

    18. Re:Never seen Siri work by TheFakeTimCook · · Score: 1

      And Apple indifference is built on the lukewarm wonderment of indifferent people who ponder "Isn't that fruity gadget company based on 'Sharper Image' style marketing dead yet?"

      That doesn't even make syntactic sense as a sentence, plus it comes off as nothing more than sour grapes, considering Apple's financial position and overall sales.

    19. Re:Never seen Siri work by TheFakeTimCook · · Score: 1

      This must be the thread where Apple is paying their shills the most for their word count.

      *checking*

      Yep: apple.slashdot.org. How much does Apple pay for this subdomain?

      Um, considering their well-deserved reputation as one of the prime movers and shakers in consumer high tech, and their undeniable ability to generate "Clicks" on Slashdot, I would imagine that Slashdot's Editorial Board came up with the idea to add apple.slashdot.org all on their own.

      Not to mention the fact that almost all hosting services allow the creation of unlimited virtual subdomains for free... Or maybe you've never registered a domain and created a website...

      You really need to up your meds. That irrational Apple Hate is likely a symptom of uncontrolled Paranoid Schizophrenia.

  3. "Siri... by Anonymous Coward · · Score: 0

    ...please completely uninstall Siri".

  4. Apple updates web page!!! by frank_adrian314159 · · Score: 3, Funny

    The crowd goes wild!

    --
    That is all.
  5. Rules of Acquisition by awilden · · Score: 2

    Whoa, Apple has formally handed control of Siri to the Ferengi?!

    1. Re:Rules of Acquisition by Anonymous Coward · · Score: 0

      http://i3.cpcache.com/product/1700277895/star_trek_ferengi_laptop_skins.jpg?height=460&width=460&qv=90

    2. Re:Rules of Acquisition by TheFakeTimCook · · Score: 1

      Whoa, Apple has formally handed control of Siri to the Ferengi?!

      LOL!

    3. Re:Rules of Acquisition by Anonymous Coward · · Score: 0

      The Rule of Acquisition totally apply to apple

      "Once you have their money, you never give it back."
      "Always exaggerate your estimates."
      "Greed is eternal."
      "A deal is a deal (is a deal)...until a better one comes along."
      "Don't tell customers more than they need to know."
      "Never ask when you can take."
      "Keep your lies consistent."
      "When in doubt, lie."

  6. Do you even know who Craig Federighi is? by Anonymous Coward · · Score: 5, Funny

    You should learn more about who Craig Federighi is. He's extremely accomplished in the field of software development.

    But more importantly, he's widely considered to be one of the most beautiful people in the computing industry today. You can see a photo of him here. He's got a strong, manly look that other men respect. But he's also got that sophisticated, yet tough, appearance that women adore. The combination of his great physical appearance, his confidence, and his knowledge of the craft make him a powerhouse in the world of software development.

    I think you'd have to mix at least Linus Torvalds, Bjarne Stroustrup, Donald Knuth, Dwayne Johnson, and George Clooney together to get a man as strong, good-looking, confident and well-rounded as Craig Federighi is.

    1. Re:Do you even know who Craig Federighi is? by Anonymous Coward · · Score: 0

      So do you fellate him literally, or just figuratively?

    2. Re:Do you even know who Craig Federighi is? by TheFakeTimCook · · Score: 1

      So do you fellate him literally, or just figuratively?

      Wouldn't YOU like to know?

    3. Re:Do you even know who Craig Federighi is? by diesalesmandie · · Score: 1

      I think you'd have to mix at least Linus Torvalds, Bjarne Stroustrup, Donald Knuth, Dwayne Johnson, and George Clooney together to get a man as strong, good-looking, confident and well-rounded as Craig Federighi is.

      As well rounded as apple's rounded corners?

      --
      This is my sig, there are many like it but this one is mine
    4. Re:Do you even know who Craig Federighi is? by Anonymous Coward · · Score: 0

      Patented rounded corners. apple had a thermonuclear war over those.

    5. Re:Do you even know who Craig Federighi is? by Anonymous Coward · · Score: 0

      Anita Sarkesian,..? is that you? Did this post get you moist down in your toothy nether regions?

    6. Re:Do you even know who Craig Federighi is? by Bing+Tsher+E · · Score: 1

      Nope. Definitely wouldn't want to know.

    7. Re:Do you even know who Craig Federighi is? by TheFakeTimCook · · Score: 1

      Nope. Definitely wouldn't want to know.

      Well, the fact that you responded to something rhetorically asked of an AC, belies that claim.

  7. HOLY CRAP! by Anonymous Coward · · Score: 0

    What utterly groundbreaking news.

    1. Re:HOLY CRAP! by Anonymous Coward · · Score: 0

      Thousands and thousands of apple fanbois jizzed themselves at the news.

  8. And how is this newsworthy or even relevant? by Anonymous Coward · · Score: 0

    In other even-more-important-news: Digital Equipment Corp (DEC) hired a bozo named Harry Copperman at one point. His agenda was himself, and not at growing the business.

  9. The real reason for the change by sarbonn · · Score: 1

    I heard the real reason for the change is that Siri was found having an affair with Alexa, and it may have been filmed by Cortana.

    --
    Sarbonn's blog: http://www.sarbonn.com/blog
  10. Eddy Cue OUT by Anonymous Coward · · Score: 0

    It has been unofficial for years. No presenting at events, role steadily diminished for a long time now.

    1. Re:Eddy Cue OUT by Darinbob · · Score: 1

      No on outside of Apple cares. And only a handful of people inside Apple care, but they've already gotten the notice through email from HR.

  11. I thought his name was Ferengi by Anonymous Coward · · Score: 0

    That would have been more appropiate.

  12. Only important for this reason -- by Anonymous Coward · · Score: 0

    When petty management takes away control of working software from the people who made it and gives it to their chosen lackeys instead, it always means it will rapidly become a crapfest.
    Guaranteed.

  13. Cheap Whores by Anonymous Coward · · Score: 0

    I can't help but think that Siri's backend infrastructure is nothing more than a hodge-podge of boiler room operations in 3rd world countries, staffed by cheap whores.

  14. Tim Cooks Last Move In Desperation by Anonymous Coward · · Score: 0

    Trouble started several years ago when Jony Ive engineered the firing of all the engineers and programmers on Siri.

    And the litany goes on.

    Cue is loved by Cook and Ive because he is overtly queer. Unfortunately he does not have a clue about anything else.

    Bon voyage Ship of Cue.

    Now, Pretty Boy ... Italian Boy ... Mr Natural ... Mr. Perfect .... LAST NeXT MAN STANDING Federighi now stands at bat.

    Federighi engineered the firing of Forstall after a 6-hour "head session" (queer vernacular for sexual intercourse) at a Motel-6 in Mountain View with Cook.

    It will be interesting to see what the "snake pit" Apple Park vomits NeXT.

    Hoy hoy!