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Thanksgiving E-commerce Spend To Top $3.5B, Mobile Accounting For One-Third of Sales (techcrunch.com)
The 2018 holiday season is predicted to be a bumper year for e-commerce, helped by economic forces like lower unemployment and underlying trends like an ever-growing proportion of shoppers opting to spend their money online, and specifically on mobile devices. From a report: Thanksgiving, a day when brick-and-mortar stores tend to be closed, is a big one for online spending, and so far it's off to a flying start. Adobe, which puts out real-time analytics tracking e-commerce sales, said that as of 10am ET, $406 million had already been spent online today -- growth of 23.2 percent on 2017. Adobe tracks e-commerce transactions across 80 of the top 100 US online retailers and says its analytics are based on over 1 trillion visits to retail sites and 55 million SKUs.
At this rate, Adobe said it believes that sales today will total a record $3.5 billion, versus $2.9 billion a year ago. Notably, this is revised up from figures Adobe put out earlier this month, when it projected $3.1 billion in sales today. It's the first day of the "big five" for holiday shopping. Figures from Internet Retailer research predict that the total amount that will be spent over the period between Thanksgiving and Cyber Monday will be $21.6 billion. While rising tides might lift all boats, the biggest will reap the most rewards: it estimates that Amazon will account for nearly one-third of all sales.
At this rate, Adobe said it believes that sales today will total a record $3.5 billion, versus $2.9 billion a year ago. Notably, this is revised up from figures Adobe put out earlier this month, when it projected $3.1 billion in sales today. It's the first day of the "big five" for holiday shopping. Figures from Internet Retailer research predict that the total amount that will be spent over the period between Thanksgiving and Cyber Monday will be $21.6 billion. While rising tides might lift all boats, the biggest will reap the most rewards: it estimates that Amazon will account for nearly one-third of all sales.
Why mess with traffic and crowds when i can order while comfy.
It mostly seems like clearance items. I guess $50 bucks off a PS4/XBone is ok, but I haven't seen any computer hardware deals and the electronics deals have been pretty weak.
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I'm not spending anything on "black weekend." I usually holiday shop at the last minute, after crowds have died down, but buy cheap.
The real deals come after x-mess in early January, when credit card bills some due and sheeple list their old stuff on Craigslist to help pay the loan sharks...
I know writing headlines is a tricky black art with all the weird capitalization and other issues, but it's still important to follow the rules of proper grammar, at least as much as headline writing rules will allow.
So, please... It's "Thanksgiving E-Commerce Spending" and not "... Spend".
Thank you very much,
The Grammar Nazi
Is an adjective, not a noun.
That's my hypothesis.
Based on people having less than they used to have, and most things being more expensive (with the exception of cheap Chinese crap).
I don't think they could spend more, in terms of the small share of wealth created with their work that they actually receive, even if they wanted.
All that's happening, is $100 being worth much less in several aspects of how worth is measured.
Which is equivalent to a salary cut!
That's what people don't realize: Whenever "the market" goes "up", e.g. by some stock being "worth" more money, their share of the actually available cake of wealth, that they get for their work, gets smaller! if you, as an employee, want more purchase power, "the market" must go "down"! (It's a bit more complicated, since you can also be part of "the market" or dependent on it, instead of "the market" being a leech on you. Then you'd go down with that "market", of course. But in that case, you're part of the problem, and the solution is not to make "the market" go "up", but to get out of there before the mind cancer consumed you and you start walking over dead bodies just to "make money".)
and the China 11.11 sale brought in $35b in 24 hours.
Are there still areas where the majority of stores close for holidays?
The story claims but I haven't seen that type of behavior since the 70/80s.
Back then even the gas stations and liquor stores were closed.
the shocker to me is that adobe can track what people are buying in real time - the real story here is where adobe gets that info and what they do with it - do retailers give adobe their proprietary sales info? does adobe track people using apps? would like to know what adobe knows about people, how they secure that info, and how to opt out
It's been about four years or even longer since I saw anything actually worth buying on Black Friday. As you say, it's mostly clearances, and shit you didn't want anyway. That no-name LCD TV that will probably shit itself in less than a year for half price? Still too expensive.
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