Two things to consider-
1. You are assuming they are using MLC Flash (as opposed to SLC)
2. No one is going to stuff flash chips on a board like this and sell it for cost. You could point out the same hefty price about most hardware if you pick apart the raw cost of its primary components. I would imagine they plan on turning a reasonable profit as well as any future competitors.
Flash pricing trends should help make this type of technology more and more affordable over time. I think focusing on enterprises with this product is the right move since what they have does indeed represent value to much more than a handfull of companies and will enable the technology to evolve and trickle down to the "regular joe" systems like mine.
Two things to consider- 1. You are assuming they are using MLC Flash (as opposed to SLC) 2. No one is going to stuff flash chips on a board like this and sell it for cost. You could point out the same hefty price about most hardware if you pick apart the raw cost of its primary components. I would imagine they plan on turning a reasonable profit as well as any future competitors. Flash pricing trends should help make this type of technology more and more affordable over time. I think focusing on enterprises with this product is the right move since what they have does indeed represent value to much more than a handfull of companies and will enable the technology to evolve and trickle down to the "regular joe" systems like mine.