Subliminal means below the threshold of perception. Discrete messages displayed on a shopping cart are not subliminal.
I agree that marketing/advertising has become somewhat intrusive as of late. However, as a recent graduate with a B.A. in Marketing, there are legitimate reasons for advertising. How else, besides word of mouth, does one become aware of a product and its beneficial attributes to the consumer? As evil as it has been portrayed in pop culture, marketers perform a vital function in a capitalist society.
Slashdot Mirror
Subliminal means below the threshold of perception. Discrete messages displayed on a shopping cart are not subliminal. I agree that marketing/advertising has become somewhat intrusive as of late. However, as a recent graduate with a B.A. in Marketing, there are legitimate reasons for advertising. How else, besides word of mouth, does one become aware of a product and its beneficial attributes to the consumer? As evil as it has been portrayed in pop culture, marketers perform a vital function in a capitalist society.