It is really smart to do something about the search results, since the traditional search engines tends to be too hooked up on spam pages. Real people can provide real opinions - but are they reliable? Initially: maybe not, but over time: definitely! And of course you trust your friends better than others, so it is a smart move. My company is also in the recommendation engine business, so we are dealing with this matter every day. And from what we have seen, the positive force usually wins in the end... Looking forward to Delver's official opening.
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It is really smart to do something about the search results, since the traditional search engines tends to be too hooked up on spam pages. Real people can provide real opinions - but are they reliable? Initially: maybe not, but over time: definitely! And of course you trust your friends better than others, so it is a smart move. My company is also in the recommendation engine business, so we are dealing with this matter every day. And from what we have seen, the positive force usually wins in the end... Looking forward to Delver's official opening.