I tell my clients what I've told my managers for years: If you provide accessibility, you aren't going to ignore a potential market share. Why would you shoot yourself in the foot by not providing access to potential customers?
Secondly, everyone forgets the largest blind user on the planet: Google. She's blind and deaf - if you make your content accessible, your SEO will go up dramatically! Even stupid managers will perk up when you mention that.
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I tell my clients what I've told my managers for years: If you provide accessibility, you aren't going to ignore a potential market share. Why would you shoot yourself in the foot by not providing access to potential customers? Secondly, everyone forgets the largest blind user on the planet: Google. She's blind and deaf - if you make your content accessible, your SEO will go up dramatically! Even stupid managers will perk up when you mention that.