There is an important difference between what Google is doing and what television stations do when they run ads for their own shows: the TV stations don't sell their ads in an auction market (at least not usually).
If Google bids for AdWords (either with funny money or somehow with real money) then it is bidding against its own customers in an auction for its own products. Bidding in your own auction ("shill bidding") has long been considered a fraudulent practice.
If you think the idea of open source or free software is valuable, you shouldn't be in too much of a hurry to see the licences tested in court.
1) Judges these days tend to be pretty clueless about these issues, and may tend to do whatever the big corporation with the high-priced lawyers suggests. In other words, invalidate the parts of the license that benefit the community.
2) The longer these licenses are used, the more they will become part of our popular culture, and the harder it will be for a judge to consider striking them down.
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There is an important difference between what Google is doing and what television stations do when they run ads for their own shows: the TV stations don't sell their ads in an auction market (at least not usually).
If Google bids for AdWords (either with funny money or somehow with real money) then it is bidding against its own customers in an auction for its own products. Bidding in your own auction ("shill bidding") has long been considered a fraudulent practice.
1) Judges these days tend to be pretty clueless about these issues, and may tend to do whatever the big corporation with the high-priced lawyers suggests. In other words, invalidate the parts of the license that benefit the community.
2) The longer these licenses are used, the more they will become part of our popular culture, and the harder it will be for a judge to consider striking them down.