The numbers you are citing are global sales of US based publishers. The numbers I'm citing are domestic sales. The medium sized books don't get translated.
I understand that malware authors will target the larger market, all other things being equal. But the claim was that there was a huge surge of visible growth i.e. already a meaningful problem. Growth from statistically insignificant levels doesn't mean much..001% means there is no meaningful malware problem. There might be one in the future but the original claim was there actually was a growing problem with actual meaningful impact today. About 500 people are killed or seriously injured every year in the USA from lightening your chance during your life is.02%. Those sorts of odds aren't worth worrying about.
The big 6 are outmoded but they are still getting great titles and doing OK. It is the middle publishing houses, the ones that focused on 20k or 100k sales books that are the most likely to die completely. The self-publishers are in some sense a very old fashioned business model where authors fund their own books and being an author is a money losing proposition people do for other reasons, the cost has just come down to the point that middle class people can afford to do this. Vanity presses and subsidy presses have always existed, but cheap POD and now ebooks have changed the economics for low distribution books.
Incidentally you forgot AuthorSolutions: Xlibris, AuthorHouse, iUniverse and Trafford which is probably the majority of all sales right there.
We are talking about traditional publishing houses. The self-publishing houses are doing a great job eating up the middle and they are the ones creating the financial pressure not the ones suffering from it.
Thanks for presenting real data! What I'm seeing here is (and I'm not sure how mcaffee is deining these terms) about 650 out of 60m incidents or.001 % of all malware incidents for a platform with around 10% penetration. Yes it might be higher (I don't see the triple it looks like 2011) was a high year, but that's not any meaningful growth. Absolute numbers do matter.
Traditionally a publisher did quite a bit other than print and distribute:
a) Vet books and pick out good ones from a whole slew of potential authors b) Spend a lot on editorial staff to bring the quality of the book up c) Work with graphics people to improve, charts, graphs, covers... d) Market the book and drive sales
Certainly things like organizing print runs, warehousing and distributing were an important part of their job and as ebooks become more important those duties can and should fall off. You didn't mention typesetting but that's easier for most ebooks (and harder for a small percentage). (a)-(d) however are being redistributed away from publishers.
False. ebook market leads to more equal distribution across many, many books.
No it doesn't. The ebook market cuts costs and allows incredibly specialized titles to be produced at lower costs... say $2500 not $25000. Those books seem to have the greatest impact on the middle or the market.
This doesn't mean there won't be publishers in the future. It means there will be new publishers who understand the new market.
Or it might mean that won't be publishers in large numbers in the future. Sometimes there isn't some great adaption the market just closes up and gets much smaller. We've seen this already with newspapers (http://www.viralblog.com/wp-content/uploads/2012/02/newspaper-1024x705.jpg) over the last 45 years, we've been seeing it with books. We could very easily be returning to a world without anything remotely like the kind of literary models we had.
haven't seen a lot of proof of publishers having any trouble, beyond a lot of them saying "We need more money! Give us your money!". Even the smaller publishers have been hanging around just fine as far as I can tell
Well this year sales are down 17.1% for the top 400 publishing houses over last year. That's driven sales down to $50k-200k for the types of titles the publishers focus on. How exactly is that anything other than a disaster? As far as hanging around.... virtually every publishing house in the United States that hasn't closed its doors has been hit with layoffs, except the self publishing houses.
You don't have to suspect that, it is already happening. The self publishing industry is thriving on books whose intent is under 500 copies sold. Books created exclusively as ebooks meant to sell thousands of copies are letting authors write for tiny niches. Higher academic and professional prices are feeding niches. While general interest books designed to sell tens of thousands but not millions of copies are dropping off fast.
There are plenty of independent publishers, though the number os shrinking. The content distribution isn't difficult people know how to create DRM free versions of books.
To kill Amazon, Apple, Google they would need to sell a very very large number of copies. What evidence do you have that DRM free mid quality books will do that.
Book publishers can't afford to get nailed to the wall. A few more pushes and we lose the industry. They are shrinking rapidly and having a tough time staying afloat. They need either:
a) Very high margins on books selling 2k-50k copies b) Lots of inexpensive books selling 100k copies
instead the market is moving towards a few books selling millions and many books selling hundreds of copies.
There is a person appointed by said organization to purchase the most cost-effective solution, from now on THE CTO
You are oversimplifying. The person is appointed by the organization (and generally it is a purchasing committee) to weigh off huge plusses and minus and determine the best solution based on multiple rather fuzzy criteria.
There is a salesman that offers his product, from now on THE SALESMAN.
There is a person who agrees to act as a relationship manager trying to present his and possibly ancillary products in a way that optimizes the overall balance in his favor.
In a corrupt situation, THE SALESMAN pays THE CTO to select his product and not another one from the competition. THE COMPANY has lost money.
Exactly and that's not what's happening in a sales process.
When Word used to import and export.wpd files it used to do the same things. That's not a problem of Open Office it is a problem with complex format conversions.
1) Avoid them if you can. 2) If you do them be careful.
Doing them as part fo the day to day workflow is a terrible idea. If you need to work in the.doc and.xls format you need Office.
That's not bribing, that sales. In sales the goal is ultimately persuasion, the person really does believe what they are saying. Bribing is different and worse. The person isn't necessarily persuaded.
Just how much worse would Microsoft have to operate to rise to the level of 'dastardly'?
Goldman Sachs regularly conspires with 3rd parties to defraud their own customer base for a commission. Energy companies are constantly being convicted for illegally dumping toxic materials in places where they will enter deep underground aquifers used for drinking water and America's food supply. Agra business routinely engages in animal mistreatment beyond what people to go jail for. Microsoft ain't even close to the bottom when it comes to dastardly.
Yes, but that argument works the other way. Intrinsically Windows is more secure the security systems on Windows NT from the start were capability based. They added permissions based only later, because too many people found capability too much of a hassle to administer.
The big problem for Microsoft is their wonderful application base, including those written by Microsoft, wouldn't work properly with their security system so they had a terrific security system that needed to be turned down for computer to work. Like owning a home security system you don't know the password for, so you leave it disarmed all the time.
What growth in malware. There have been a few incidents total. 10 years ago there were a few incidents. There hasn't been any substantial growth in malware.
A possibility is volume by dollar. While Apple is over 10% the average apple is around $1400, while the average PC is $515. By dollar volume Apple is around 30%.
You are using exaggerated rhetoric. It is certainly true that for most areas of business Windows has a huge applications advantage. It is not true it is anywhere near as stark nor as clear cut. There are tons of Unix apps that don't have Windows equivalents. It depends what you do. If you need an application for rapid stock trading with particular brokerages, Windows. If you need an application of cloning DNA, UNIX.
You are also conflating better GUIs (i.e. GIMP vs. Photoshop) with existence and power which undermines your point.
And frankly niche is where Linux is at its strongest. The environment works beautifully to support developers in writing applications that are designed for 3-100 users total. Larger niches favor Windows where you have an entire eco system of commercial support.
Slashdot Mirror
The numbers you are citing are global sales of US based publishers. The numbers I'm citing are domestic sales. The medium sized books don't get translated.
In terms of newspapers... that's tracing newspaper purchases by library of congress. There was huge consolidation and lately bankruptcy here are some actual numbers about the situation: http://www.durham-nc.com/reynblog/uploaded_images/Number-of-US-Daily-Newspapers-765245.JPG
I understand that malware authors will target the larger market, all other things being equal. But the claim was that there was a huge surge of visible growth i.e. already a meaningful problem. Growth from statistically insignificant levels doesn't mean much. .001% means there is no meaningful malware problem. There might be one in the future but the original claim was there actually was a growing problem with actual meaningful impact today. About 500 people are killed or seriously injured every year in the USA from lightening your chance during your life is .02%. Those sorts of odds aren't worth worrying about.
The big 6 are outmoded but they are still getting great titles and doing OK. It is the middle publishing houses, the ones that focused on 20k or 100k sales books that are the most likely to die completely. The self-publishers are in some sense a very old fashioned business model where authors fund their own books and being an author is a money losing proposition people do for other reasons, the cost has just come down to the point that middle class people can afford to do this. Vanity presses and subsidy presses have always existed, but cheap POD and now ebooks have changed the economics for low distribution books.
Incidentally you forgot AuthorSolutions: Xlibris, AuthorHouse, iUniverse and Trafford which is probably the majority of all sales right there.
We are talking about traditional publishing houses. The self-publishing houses are doing a great job eating up the middle and they are the ones creating the financial pressure not the ones suffering from it.
Thanks for presenting real data! .001 % of all malware incidents for a platform with around 10% penetration. Yes it might be higher (I don't see the triple it looks like 2011) was a high year, but that's not any meaningful growth. Absolute numbers do matter.
What I'm seeing here is (and I'm not sure how mcaffee is deining these terms) about 650 out of 60m incidents or
I don't think you understand how the American publishing business works. Editors, proofers, marketing are all employees of the publishing house.
Traditionally a publisher did quite a bit other than print and distribute:
a) Vet books and pick out good ones from a whole slew of potential authors
b) Spend a lot on editorial staff to bring the quality of the book up
c) Work with graphics people to improve, charts, graphs, covers...
d) Market the book and drive sales
Certainly things like organizing print runs, warehousing and distributing were an important part of their job and as ebooks become more important those duties can and should fall off. You didn't mention typesetting but that's easier for most ebooks (and harder for a small percentage). (a)-(d) however are being redistributed away from publishers.
False. ebook market leads to more equal distribution across many, many books.
No it doesn't. The ebook market cuts costs and allows incredibly specialized titles to be produced at lower costs... say $2500 not $25000. Those books seem to have the greatest impact on the middle or the market.
This doesn't mean there won't be publishers in the future. It means there will be new publishers who understand the new market.
Or it might mean that won't be publishers in large numbers in the future. Sometimes there isn't some great adaption the market just closes up and gets much smaller. We've seen this already with newspapers (http://www.viralblog.com/wp-content/uploads/2012/02/newspaper-1024x705.jpg) over the last 45 years, we've been seeing it with books. We could very easily be returning to a world without anything remotely like the kind of literary models we had.
haven't seen a lot of proof of publishers having any trouble, beyond a lot of them saying "We need more money! Give us your money!". Even the smaller publishers have been hanging around just fine as far as I can tell
Well this year sales are down 17.1% for the top 400 publishing houses over last year. That's driven sales down to $50k-200k for the types of titles the publishers focus on. How exactly is that anything other than a disaster? As far as hanging around.... virtually every publishing house in the United States that hasn't closed its doors has been hit with layoffs, except the self publishing houses.
And why would authors with best selling books want to go with indi publishers or go DRM-free?
You don't have to suspect that, it is already happening. The self publishing industry is thriving on books whose intent is under 500 copies sold. Books created exclusively as ebooks meant to sell thousands of copies are letting authors write for tiny niches. Higher academic and professional prices are feeding niches. While general interest books designed to sell tens of thousands but not millions of copies are dropping off fast.
There are plenty of independent publishers, though the number os shrinking. The content distribution isn't difficult people know how to create DRM free versions of books.
To kill Amazon, Apple, Google they would need to sell a very very large number of copies. What evidence do you have that DRM free mid quality books will do that.
Book publishers can't afford to get nailed to the wall. A few more pushes and we lose the industry. They are shrinking rapidly and having a tough time staying afloat. They need either:
a) Very high margins on books selling 2k-50k copies
b) Lots of inexpensive books selling 100k copies
instead the market is moving towards a few books selling millions and many books selling hundreds of copies.
There is a person appointed by said organization to purchase the most cost-effective solution, from now on THE CTO
You are oversimplifying. The person is appointed by the organization (and generally it is a purchasing committee) to weigh off huge plusses and minus and determine the best solution based on multiple rather fuzzy criteria.
There is a salesman that offers his product, from now on THE SALESMAN.
There is a person who agrees to act as a relationship manager trying to present his and possibly ancillary products in a way that optimizes the overall balance in his favor.
In a corrupt situation, THE SALESMAN pays THE CTO to select his product and not another one from the competition. THE COMPANY has lost money.
Exactly and that's not what's happening in a sales process.
Yes most services are Unix.
You got cheaper C# people than Python people?
When Word used to import and export .wpd files it used to do the same things. That's not a problem of Open Office it is a problem with complex format conversions.
1) Avoid them if you can.
2) If you do them be careful.
Doing them as part fo the day to day workflow is a terrible idea. If you need to work in the .doc and .xls format you need Office.
That's not bribing, that sales. In sales the goal is ultimately persuasion, the person really does believe what they are saying. Bribing is different and worse. The person isn't necessarily persuaded.
Unix is actually very popular where security is a concern. Most of the internet runs on some variety of Unix.
Huh? Most of the internet runs NX-OS and IOS (Cisco's not Apple's). Lots of servers run Unix.
Just how much worse would Microsoft have to operate to rise to the level of 'dastardly'?
Goldman Sachs regularly conspires with 3rd parties to defraud their own customer base for a commission. Energy companies are constantly being convicted for illegally dumping toxic materials in places where they will enter deep underground aquifers used for drinking water and America's food supply. Agra business routinely engages in animal mistreatment beyond what people to go jail for. Microsoft ain't even close to the bottom when it comes to dastardly.
Google Microsoft Exchange Virus.
Yes, but that argument works the other way. Intrinsically Windows is more secure the security systems on Windows NT from the start were capability based. They added permissions based only later, because too many people found capability too much of a hassle to administer.
The big problem for Microsoft is their wonderful application base, including those written by Microsoft, wouldn't work properly with their security system so they had a terrific security system that needed to be turned down for computer to work. Like owning a home security system you don't know the password for, so you leave it disarmed all the time.
What growth in malware. There have been a few incidents total. 10 years ago there were a few incidents. There hasn't been any substantial growth in malware.
A possibility is volume by dollar. While Apple is over 10% the average apple is around $1400, while the average PC is $515. By dollar volume Apple is around 30%.
ZERO Linux apps.
You are using exaggerated rhetoric. It is certainly true that for most areas of business Windows has a huge applications advantage. It is not true it is anywhere near as stark nor as clear cut. There are tons of Unix apps that don't have Windows equivalents. It depends what you do. If you need an application for rapid stock trading with particular brokerages, Windows. If you need an application of cloning DNA, UNIX.
You are also conflating better GUIs (i.e. GIMP vs. Photoshop) with existence and power which undermines your point.
And frankly niche is where Linux is at its strongest. The environment works beautifully to support developers in writing applications that are designed for 3-100 users total. Larger niches favor Windows where you have an entire eco system of commercial support.