"Then come marketing and promotion costs -- perhaps the most expensive part of the music business today. They include increasingly expensive video clips, public relations, tour support, marketing campaigns, and promotion to get the songs played on the radio. For example, when you hear a song played on the radio -- that didn't just happen!"
... am I wrong, or shouldn't it "just happen". I mean, marketing is one thing, but this sounds too much like "look how much we pay Radio stations to push the music we want to sell".
http://www.riaa.com/MD-US-7.cfm
comes this gem:
No sir, I don't like it.