I'm betting that most of the staff of this site have DVR / T!V0 type equipment in their homes. I'll also wager that they don't watch every commercial that is available on said equipment. Could possibly have been a determining factor in purchasing that equipment.
With that being said, what's the difference?
Someone paid for the commercials to be run. In return, they expect viewers to watch them. Sometimes that doesn't happen.
Technology enables the viewer to choose what they watch.
Am I missing something?
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I'm betting that most of the staff of this site have DVR / T!V0 type equipment in their homes. I'll also wager that they don't watch every commercial that is available on said equipment. Could possibly have been a determining factor in purchasing that equipment. With that being said, what's the difference? Someone paid for the commercials to be run. In return, they expect viewers to watch them. Sometimes that doesn't happen. Technology enables the viewer to choose what they watch. Am I missing something?