Our technology targets down to a metro-area world-wide. Targeting down lower (zip code/area code) is unreliable and deceptive from a marketing standpoint.
Since we've been mentioned in connection to this, I guess I'll join the fray.
I'll introduce myself before I go around replying to the messages here. My name is Sanjay Parekh and I'm the CEO of Digital Envoy. Digital Envoy is the leader in non-cookies based geographic targeting. We have been in business for almost 2 years and have significant customers for our technology. Contrary to what a lot of people initial think, this technology is not a "big brother" type technology. In fact, it is less privacy invasive than cookies. For press releases you can wander over to:
Actually Digital Island is in a partnership with my company, Digital Envoy. Check out the press release at:
http://www.digitalenvoy.net/press8-2.htm
Our technology targets down to a metro-area world-wide. Targeting down lower (zip code/area code) is unreliable and deceptive from a marketing standpoint.
Since we've been mentioned in connection to this, I guess I'll join the fray.
I'll introduce myself before I go around replying to the messages here. My name is Sanjay Parekh and I'm the CEO of Digital Envoy. Digital Envoy is the leader in non-cookies based geographic targeting. We have been in business for almost 2 years and have significant customers for our technology. Contrary to what a lot of people initial think, this technology is not a "big brother" type technology. In fact, it is less privacy invasive than cookies. For press releases you can wander over to:
http://www.digitalenvoy.net/about_latest.htm