A secret of the advertising world is that 50% of all advertising is wasted. But nobody knows which 50% ! So they keep buying
So internet advertising, suffers from too much information. You know exactly which adds dont work on the internet.
And getting even more info using this rewards systems, may only make the problem worst
Also, targetting can be done without asking any info from the user. Using an ad network, which solves the targeting problem by traking users across many sites. And also solves the problem of having the right ad to send once you know the preference!
Of course and ad network will take 50% or more of your sales. Thats no fun. Maybe you can add an ad network capability to your soft, so that sites can exchange high CPM targetted banners for free ?!
Slashdot Mirror
A secret of the advertising world is that 50% of all advertising is wasted. But nobody knows which 50% ! So they keep buying So internet advertising, suffers from too much information. You know exactly which adds dont work on the internet. And getting even more info using this rewards systems, may only make the problem worst Also, targetting can be done without asking any info from the user. Using an ad network, which solves the targeting problem by traking users across many sites. And also solves the problem of having the right ad to send once you know the preference! Of course and ad network will take 50% or more of your sales. Thats no fun. Maybe you can add an ad network capability to your soft, so that sites can exchange high CPM targetted banners for free ?!