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User: DonQHoti

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  1. Profit is smoke and mirrors on Online Retailing Comes of Age · · Score: 1

    As has been noted elsewhere the alleged profit is minimal considering this is _the major_ sales quarter and the alleged profit is a drop in the bucket compared to the total outstanding debt Amazon is carrying. However, what has not been mentioned except in financial geek circles is the fact that the profit is "Pro Forma" which means "smoke and mirrors". The fact is, the alleged profit was created by taking some kind of a one-time bookkeeping trick based on the decline in value of the Euro.