To say that your entire market is a technical oriented group haven't you already limited your appeal compared to, say, Britney Spears who's market is everyone under 60 (and some 60+ folks thanks to Viagra)?
Then isn't it feasible, if you're claiming your target market is a whopping 20-35% of the population that your record sales would be less than those of someone who targets the entire planet?
Maybe Moby needs implants or something, now THAT would sell albums. Just ask Tommy Lee.;)
In my experience (7 years) as a programmer and now (3 years) as an architect I've come to believe that my job is to NEVER tell a PM or an executive that a project is impossible. My job is to tell the PM or the executive that the project will take X amount of time and will cost X amount of dollars.
A good way to handle the less technical PM or executive is to talk in language that makes sense to them. If a project is initially termed as "impossible" chances are the better terminology is "unreasonable cost benefit." Anything can be done, inventors have been proving physicists wrong for years.
Learn Java, learn C++ and learn ExecuSpeak. With that skill set you'll be more likely to make your point with your PM (who has to turn around and make the same point to his boss) than not.
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Then isn't it feasible, if you're claiming your target market is a whopping 20-35% of the population that your record sales would be less than those of someone who targets the entire planet? Maybe Moby needs implants or something, now THAT would sell albums. Just ask Tommy Lee. ;)
In my experience (7 years) as a programmer and now (3 years) as an architect I've come to believe that my job is to NEVER tell a PM or an executive that a project is impossible. My job is to tell the PM or the executive that the project will take X amount of time and will cost X amount of dollars.
A good way to handle the less technical PM or executive is to talk in language that makes sense to them. If a project is initially termed as "impossible" chances are the better terminology is "unreasonable cost benefit." Anything can be done, inventors have been proving physicists wrong for years.
Learn Java, learn C++ and learn ExecuSpeak. With that skill set you'll be more likely to make your point with your PM (who has to turn around and make the same point to his boss) than not.