Okay, one year ago Steve gave an interview in which he said that consumers would pay for the music if given the chance. The interview was in the Wall Street Journal and here's a story about it from MacCentral,
http://maccentral.macworld.com/news/0203/04.jobs.p hp
Steve said consumers have not been given the choice, a real choice, to purchase music. Right now your options are to steal the music or to put up $15 for a cd. Given another choice, of downloading the music for a small fee (a nickel, a dime, a quarter, a dollar--who knows, but licensing the music won't give Apple the option of pricing it according to what the market will bear), Steve is betting that you'll put up your nickel. Aside from the moral dilemmas of stealing, one also has economic factors involved, such as, how long will the download take, will the spyware trash my system, etc. So paying pocket change for a song may be even more economically feasible than downloading it.
I think it makes perfect sense. Steve is practicing what he preaches, he's thinking different. No one in the record industry is willing to consider it. Go Steve, Go!
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Steve said consumers have not been given the choice, a real choice, to purchase music. Right now your options are to steal the music or to put up $15 for a cd. Given another choice, of downloading the music for a small fee (a nickel, a dime, a quarter, a dollar--who knows, but licensing the music won't give Apple the option of pricing it according to what the market will bear), Steve is betting that you'll put up your nickel. Aside from the moral dilemmas of stealing, one also has economic factors involved, such as, how long will the download take, will the spyware trash my system, etc. So paying pocket change for a song may be even more economically feasible than downloading it.
I think it makes perfect sense. Steve is practicing what he preaches, he's thinking different. No one in the record industry is willing to consider it. Go Steve, Go!