Your mis-understanding paid inclusion. It is different from paid placement.
With regular, "organic" listings you have no control over how long it takes the engine to find your site if a its a new site and how often the engine revisits it.
With paid INCLUSION, you achieve two things. The first is you can get your site into the index within a few days, whereas sometimes it can take months to naturally get in. Second, the engine visits you much more often, near daily, so your content stays fresh.
Your payment does nothing to influence the placement of your site in the SERPS, it just lets you be INCLUDED into the engine more quickly and more often. Thus, paid inclusion not paid placement.
Pain inclusion is a good thing. I wish Google had it. My work has many clients that would jump at it, and Im glad to see Yahoo have it (if its affordable - havent checked).
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Actually, a couple months back Yahoo switch away from Google to an internal search engine.
Your mis-understanding paid inclusion. It is different from paid placement.
With regular, "organic" listings you have no control over how long it takes the engine to find your site if a its a new site and how often the engine revisits it.
With paid INCLUSION, you achieve two things. The first is you can get your site into the index within a few days, whereas sometimes it can take months to naturally get in. Second, the engine visits you much more often, near daily, so your content stays fresh.
Your payment does nothing to influence the placement of your site in the SERPS, it just lets you be INCLUDED into the engine more quickly and more often. Thus, paid inclusion not paid placement.
Pain inclusion is a good thing. I wish Google had it. My work has many clients that would jump at it, and Im glad to see Yahoo have it (if its affordable - havent checked).