PSYCHOLOGY
Daniel Simons of the University of Illinois at Urbana-Champaign and Christopher Chabris of Harvard University, for demonstrating that when people pay close attention to something, it's all too easy to overlook anything else -- even a woman in a gorilla suit.
REFERENCE: "Gorillas in Our Midst," Daniel J. Simons and Christopher F. Chabris, vol. 28, Perception, 1999, pages 1059-74.
DEMO: http://viscog.beckman.uiuc.edu/media/ig.html
Slashdot Mirror
I usually just add a
//Cat-Code
//...
and continue.
A similar study has won an Ig Nobel Prize in 2004:
http://www.improb.com/ig/ig-pastwinners.html
PSYCHOLOGY
Daniel Simons of the University of Illinois at Urbana-Champaign and Christopher Chabris of Harvard University, for demonstrating that when people pay close attention to something, it's all too easy to overlook anything else -- even a woman in a gorilla suit.
REFERENCE: "Gorillas in Our Midst," Daniel J. Simons and Christopher F. Chabris, vol. 28, Perception, 1999, pages 1059-74. DEMO: http://viscog.beckman.uiuc.edu/media/ig.html