Look the whinning about having a product that lasts forever being a blessing and a curse is well founded.
The issue is that Lego is to worried about cannabilizing their own future sales.
Lego should get off it's soft parts and start to compete in the real world. How long ago did they have the ability to hold a tolerance in manufacturing that was world class? Can you say Six Sigma (well not six but damn close and I think that is long term). Talk about "voice of the customer" I have sat in on to many behind the mirror marketing studies to tell you how many times folks say "make it so I can change it like my/my kids Legos". Why do so many industrial systems out there talk about modular design? Hint they grew up with Lego and know a great idea when their brother hits them in the head with it.
The failure, and it is a real failure, is that Lego is not making real products.
Mindstorms are a toy folks (may I have another flame please).
Let's get angry not about a toy but about the fact that Lego has let us down in so many other ways. I would like to see a list of current products that couldn't be made better with Lego technology.
For example: Cellphones (sim cards are lego like. Why can't other feature work the same way), Computers.
Let's work together to show Lego that they need to think outside of the box.
Don't whine about markets. Start cannabilizing everyone elses market and grow the Lego brand.
I for one can't wait.
Now I will go out and reassemble my car (darn kids). Nice car Legus Hybrid '05.
Vision and "a set" is what is lacking at Lego.
Look the whinning about having a product that lasts forever being a blessing and a curse is well founded.
The issue is that Lego is to worried about cannabilizing their own future sales.
Lego should get off it's soft parts and start to compete in the real world. How long ago did they have the ability to hold a tolerance in manufacturing that was world class? Can you say Six Sigma (well not six but damn close and I think that is long term). Talk about "voice of the customer" I have sat in on to many behind the mirror marketing studies to tell you how many times folks say "make it so I can change it like my/my kids Legos". Why do so many industrial systems out there talk about modular design? Hint they grew up with Lego and know a great idea when their brother hits them in the head with it.
The failure, and it is a real failure, is that Lego is not making real products.
Mindstorms are a toy folks (may I have another flame please).
Let's get angry not about a toy but about the fact that Lego has let us down in so many other ways. I would like to see a list of current products that couldn't be made better with Lego technology.
For example: Cellphones (sim cards are lego like. Why can't other feature work the same way), Computers.
Let's work together to show Lego that they need to think outside of the box.
Don't whine about markets. Start cannabilizing everyone elses market and grow the Lego brand.
I for one can't wait.
Now I will go out and reassemble my car (darn kids). Nice car Legus Hybrid '05.
Peace out !!