I've a solution to this never-ending problem....let the theatre's sell the DVD's first, then the distributors (Blockbuster), then Cable. If you want the DVD immediately, go buy a ticket to the theatrical release, walk to the counter, buy the DVD, and leave. You don't have to watch the movie at the theatre at all. This will increase sales on all fronts; you go to see the latest movie, like it so much, and buy it right there. We Americans are the most impulse-buying people on the planet, that's why there's candy by the cash register at the local 7-11. Box office numbers go up, DVD sales go up, everyone's happy (except Blockbuster, but they are on the way out anyway, as soon as IPTV and Fiber to the home arrive).
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I've a solution to this never-ending problem....let the theatre's sell the DVD's first, then the distributors (Blockbuster), then Cable. If you want the DVD immediately, go buy a ticket to the theatrical release, walk to the counter, buy the DVD, and leave. You don't have to watch the movie at the theatre at all. This will increase sales on all fronts; you go to see the latest movie, like it so much, and buy it right there. We Americans are the most impulse-buying people on the planet, that's why there's candy by the cash register at the local 7-11. Box office numbers go up, DVD sales go up, everyone's happy (except Blockbuster, but they are on the way out anyway, as soon as IPTV and Fiber to the home arrive).