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Domain: esurance.com
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Distracted Driving: Everyone Hates It, But Most of Us Do It, Study Finds
An anonymous reader quotes a report from Ars Technica: Insurance company Esurance has a new study out on distracted driving, and it makes for interesting reading. Almost everyone agrees distracted driving is bad, yet it's still remarkably prevalent. Even drivers who report rarely driving distracted also report that they engage in distracting behaviors. The study also raises some questions about the growing complexity of modern vehicles, particularly the user interfaces they confront us with. The Esurance report includes survey data from more than a thousand participants. More than 90 percent said that browsing for apps, texting, and emailing were distracting. Yet more than half of daily commuters admitted to doing it. The survey also found that the longer your commute, the greater the chance is you'll get distracted, probably by your phone. Even participants who reported they were "rarely distracted" admitted to distracting behavior like talking on the phone or even viewing GPS Navigation data. (Any task performed while driving should be able to be performed in under two seconds to avoid becoming a distraction.)