Domain: giphy.com
Stories and comments across the archive that link to giphy.com.
Stories · 3
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Federal Judge Says Embedding a Tweet Can Be Copyright Infringement (eff.org)
An anonymous reader quotes a report from the Electronic Frontier Foundation: Rejecting years of settled precedent, a federal court in New York has ruled [PDF] that you could infringe copyright simply by embedding a tweet in a web page. Even worse, the logic of the ruling applies to all in-line linking, not just embedding tweets. If adopted by other courts, this legally and technically misguided decision would threaten millions of ordinary Internet users with infringement liability.
This case began when Justin Goldman accused online publications, including Breitbart, Time, Yahoo, Vox Media, and the Boston Globe, of copyright infringement for publishing articles that linked to a photo of NFL star Tom Brady. Goldman took the photo, someone else tweeted it, and the news organizations embedded a link to the tweet in their coverage (the photo was newsworthy because it showed Brady in the Hamptons while the Celtics were trying to recruit Kevin Durant). Goldman said those stories infringe his copyright. "[W]hen defendants caused the embedded Tweets to appear on their websites, their actions violated plaintiff's exclusive display right; the fact that the image was hosted on a server owned and operated by an unrelated third party (Twitter) does not shield them from this result," Judge Katherine Forrest said. -
With 200 Million Daily Users, Giphy Will Soon Test Sponsored GIFs (techcrunch.com)
Giphy, the four-year-old search engine for GIFs with 200 million daily active users, will soon start testing sponsored GIFs within messaging experiences. "This means that users who search for GIFs may be served a sponsored GIF within the messaging tab," reports TechCrunch. From the report: There are some obvious use-cases here: A search for "Monday" or "morning" might turn up a Starbucks GIF. But there is also an opportunity for brands, especially movies and TV shows (which makes up a huge portion of Giphy's content), to work their existing content into people's messages. Structurally, this isn't too different from what Google does with search terms. If you search for "Walmart," you'll more than likely see a sponsored listing for both Walmart and Target. With Giphy, however, searches are rarely for specific brands but rather based around certain actions, reactions or emotions. With the forthcoming sponsored messaging product, a search for "Wooo" might turn up a GIF of someone pouring Jose Cuervo shots. A search for "cheers" might show folks clinking two Budweiser beer bottles together. -
Biologists Use Gene Editing To Store Movies In DNA (scientificamerican.com)
New submitter elmohound writes: A recent paper in Nature describes how gene editing was used to store a digital movie into a bacterial population. The choice of subject is a nice hommage to Muybridge's 1887 photos. From a report via Scientific American: "The technical achievement, reported on July 12 in Nature, is a step towards creating cellular recording systems that are capable of encoding a series of events, says Seth Shipman, a synthetic biologist at Harvard Medical School in Boston, Massachusetts. To develop such a system, however, his team would need to establish a method for recording hundreds of events in a cell. Shipman and his colleagues, including Harvard geneticist George Church, harnessed the CRISPR-Cas immune system best known for enabling researchers to alter genomes with relative ease and accuracy. Shipman's team exploited the ability to capture snippets of DNA from invading viruses and store them in an organized array in the host genome. In nature, those snippets then target an enzyme to slice up the invader's DNA. The team designed its system so that these snippets corresponded to pixels in an image. The researchers encoded the shading of each pixel -- along with a barcode that indicated its position in the image -- into 33 DNA letters. Each frame of the movie consisted of 104 of these DNA fragments." You can view the movie here, which consists of five frames adapted from Muybridge's Human and Animal Locomotion series.