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TRUSTe Caught in Privacy SNAFU

ptbrown writes:\w"An investigation by Interhack revealed cookies, Web bugs, and other methods that were tracking visitors to TRUSTe's Web site in violation of their own privacy standards. TRUSTe's David Steer said the tracking was done by thecounter.com, part of Internet.com. After being contacted by a reporter on Thursday, the tracking code was removed. "If we find that Internet.com is fraudulently breaking this agreement, then we're going to come down hard on them...&quot says Steer. Original AP story" Somehow I'm not surprised. Although honestly TrustE's sin here - tracking users with temporary cookies rather than long-lived ones - does not seem especially bad. But TrustE's whole point is that sites should tell users what they're doing, and even TrustE can't do it correctly.

1 of 8 comments (clear)

  1. Lower than 0 by gorilla · · Score: 4
    I was going to say this will make confidence in eTrust even lower, but then I realised that's not possible. There isn't anything lower than 0.

    If you want a real organization looking after our privacy, then EPIC is the one to look at.