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World's Worst Dog'n'Pony Shows

A dog'n'pony show is that delightful moment where some $1000 suits and the investors wearing them politely demand to be shown why they've paid you a salary for the last three months without hearing anything back except "we're all working hard here" and "stop bothering us and it'll get done faster." You pray the software works as well now as it did at 5AM when you finally killed the last display bug and headed home for a quick shower. Just two words of advice: don't cheat. Like VisuaLABS did with its "tiled LCD screens," or the Pentagon with its "missile defense test," you'll get caught. ...or will you? Tell us your best demo war stories.

Thanks to coli for passing along last Thursday's press release from VisuaLABS. This is a company that has been telling investors that they have what they call "GroutFree(tm)" technology, which joins multiple LCD screens invisibly into one, large, flat screen.

On July 3rd, investors were wowed by the demo of the company's "42 inch diagonal flat screen display" prototype. Sheldon Zelitt, VisuaLABS' Chairman and Chief Scientist, said, "It was our great pleasure to share an early look at that technology with our loyal shareholders at the Shareholders' Meeting."

And on July 26th, we got another press release -- this one titled "VisuaLABS Announces That Its Primary Technologies Are Not As Represented And Dismisses Sheldon Zelitt." It turns out that "the large screen GroutFree prototype demonstrated at the Annual Meeting was, in fact, a standard 42 inch plasma television purchased by Sheldon Zelitt ... at a local Calgary consumer electronics retailer ... The Committee believes that no working prototype of a device incorporating the GroutFree technology exists."

While all this was going on, the Pentagon was busy launching two missiles and making them smack into each other. This is the missile defense justification, the one scientists say can't be done, the umbrella that will protect the U.S. and its allies from all those Third World dictators who just have to deliver their nuclear warheads the hard way.

The big test came on July 14, when a target missile (avoiding mishaps) was launched and successfully blown to pieces by its interceptor. Bush was "pleased." CNN showed us the debris radar. And Michael Kelly of the Washington Post stuck it to the "liberal critics," pointing out that "The 'Smart People' Were Wrong." As he wrote:

"In the blink of a video screen going blinding white on July 14, it became impossible to offhandedly disdain a missile defense system as 'weapons that don't work.' It does work."

Yep! So phase one of our missile defense plan is complete. Now we go on to phase two, which is to convince all our enemies to install GPS transmitters in all their missiles.

Oh, you didn't know the test missile had a GPS transmitter on board? Well, you do now.

My favorite part is that the test missile actually launched a Mylar balloon as "chaff" to try to fool the "kill vehicle." Luckily, the balloon didn't have GPS.

So what's your favorite dog'n'pony story? Ever had a demo fail in some especially embarrassing way? Ever cheated? Ever get caught? C'mon, you can tell us...

Update: 08/01 08:00 PM by J : I'm seeing a lot of discussion of the relevance of the GPS. Here's Defense Week which claims the "prototype interceptor was able to find a target warhead partly because the target signaled its location to the interceptor for much of the flight, and the transmissions formed the basis of the targeting orders."

And thanks as always to Slashdot readers for posting more information. monopole points out this link, or take your pick, this one -- they're plans from last year, but still interesting:

SR. DEFENSE OFFICIAL: And we take the GPS data, and we fuzz it up quite honestly, because GPS is a lot more accurate than radars. Okay? [...]

Q: Well, actually, would you then use the degraded GPS, or would you just the regular GPS that you use as a fallback -- (inaudible word)?

SR. DEFENSE OFFICIAL: (Inaudible.)

STAFF: Use the regular GPS.

SR. DEFENSE OFFICIAL: Regular GPS.

5 of 504 comments (clear)

  1. Re:MS Trial? - YES! by Tim+Macinta · · Score: 5, Informative
    Didn't Bill Gates and company put on a fake demonstration for Judge Jackson?

    Yes! In fact, they did it multiple times!

    If there is one place where you don't want to be faking a demo it's in a court of law. If this doesn't show Microsoft's hubris, I don't know what does.

  2. Why Video Projectors (and monitors) Roll Sometimes by BigBlockMopar · · Score: 5, Informative

    I thought it was fake, since the blue screen shifted in "slowly" from the right insteat of just popping up, which it normally does. So, yet another setup to get some more publicity?

    Nope, I used to set up video projectors for a living.

    Next time you get a BSOD on a Windows 9x box, take a look at the sync rates. The blue screen, if I recall, runs at normal VGA - 640x480x16 with a horizontal sync of 31kHz and a vertical sync of about 60Hz. As far as a video projector is concerned, that's quite different from the scan rates most people keep their desktops at.

    As the video scanning speeds change, it will take a moment for the horizontal and vertical oscillators in the video projector to lock onto the new rate. Hence the little burble and roll.

    When you change the scanning rate on a normal monitor, you'll often hear little clicks from relays switching windings in and out of the flyback transformer and the deflection yoke. Since the flyback and yoke must resonate (like tuning forks) pretty closely to the vertical and horizontal frequencies, these relays cut windings in and out like cutting the end off a tuning fork, or adding length to it to change the resonant frequency.

    Lots of cheap monitors don't do this. This is why they're cheap, why they often run hotter, and why they more often seem to blow flyback transformers and horizontal output transistors.

    Finally, with a video projector - and in 1998 it would have been a three-tube CRT projector for a screen of that size - the deflection currents and second anode voltages are higher. Generally, that would mean bigger deflection yokes and flyback transformers, with more ferrite or iron laminate core to saturate with magnetic flux. When you change the sync rate, the hysterisis of the core will cause its magnetic properties to have a little bit of inertia to the change.

    You can hire me! Imagine a computer geek who knows how to configure BIND and can also whip out a soldering iron and hack a monitor! www.glowingplate.com

    --
    Fire and Meat. Yummy.
  3. They didn't try to hide it. by DG · · Score: 5, Informative

    The spokesperson at the initial "success" press conference was very open and forthcoming about the GPS beacon placed on the target vehicle. They didn't try and hide it at all - in fact, its existence was part of the presentation. The test was of the final-stage-to-intercept section, which includes a decoy-detection function. However, this part of the system needs an initial lanch vector from a launch-detect radar system. the radar picks up the launch, feeds the missle trajectory into the intercept stage, and then the interceptor carries out the actual intercept. The launch-detect radar portion of the system is not yet finished, so the GPS beacon was placed on the target to supply the missing information that the intercept stage requires. Note, however, that the data from the beacon was presented in the same manner as it would have existed if it came from the radar system. It supplied no additional information. If one assumes that the radar works as designed, then the test is perfectly valid. The military learned a lot about faking demos from the Sheridan "tank" and the Sgt York gun air defense system. They don't do that any more. It hurts too much when they get caught. What really sucks about this case is that they were open and proactive about admitting what parts of the test were not the same as the proposed operational system, and they're STILL getting beaten up over it. Dammed if you do, dammned if you don't. No matter what one may think about Bush's politics, the successful destruction of that missle (plus the decoy avoidence) is impressive - and legit.

    --
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  4. Re:Gates & Win98 by descentr · · Score: 5, Informative

    Maybe this is what you are looking for?

  5. Re:Are you for M.A.D.? by cybercuzco · · Score: 5, Informative
    Anyone who claims that the missile defense shield's purpose is to stop all nuclear threat is either lying or a fool. The missile defense shield is to protect us from other nations who wish to threaten us with Mutually Assured Destruction.

    These two sentences are logically inconsistant with each other. The Principle of Mutually Assured Destruction is that the other nation has so many missiles, that you cannot knock them all out with your own missiles without some of them launching and destroying your own country. China, at present, does not have the capability for MAD. If we had the inclination to first strike, we could concievably wipe out the 20-30 missiles that China has without them being able to fire off a shot. Not so with The Soviet Union, and now Russia. Were either we or they to launch all the missiles in their posession at the other, the other side would have enough missiles left to still destroy everyone. The Missile shield EXPLICITLY does not protect us from a MAD scenario It would only protect us in a limited exchange scenario, and not very well even then. Ultimately, a briefcase nuke or even a shipping crate nuke on a ship going into NY harbor would be much better. Instead of having to develop both missile and nuclear weapons technology, a rogue nation only has to develop Nuclear weapons technology. And i didnt see any "how to build an ICBM" chapters in the anarchists cookbook. If somone did send us a briefcase nuke, it is doubtful that we would be able to retaliate. First of all, all physical evidence would be obliterated. Second, any group that new the response would not claim responsibility. third, what if its a domestic terrorist? would we nuke ourselves?

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