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ATi Radeon 8500
punkmac writes: "The new ATi Radeon 2 8500 is finally here, with previews at Anandtech and Tom's Hardware. Could ATi finally have the killer card that we've all been hoping for? With promises of a 33% speed increase from the GeForce 3, they might." Gamespot has a piece too, all published simultaneously. I love it when a hardware company decides to lift their embargo and all the "independent" reviewers dutifully follow the herd. Compare the three articles and see if you can determine which images/text came directly from the press kit.
What else would you have the review sites do? Break their NDAs and publish early, thus both violating their agreement and guarenteeing getting snubbed on all future hardware releases? Or sit on their hands and ignore reporting on the latest hardware (sort of the raison d'etre of hardware sites)?
(Say what you will about me wanting actual vendor support, but I went through the DRI hell of owning -- and eventually dumping at a considerable loss -- a Voodoo5 5500. I now have a GeForce2 Ultra and the Nvidia driver was easy to install and works reasonably well. And I could care less that it isn't open source. Their hardware, their driver, my choice to use it. Same as my choice to use Opera. It's the best tool for the job.)
Anyway, I'd really like to see some of the "independant" review sites (especially Tom's and/or AnandTech) start including a bit about Linux compatibility (including whether or not OSS drivers exist), performance, availability, etc. But I guess since the press kit didn't have any mention of Linux, the reviews won't either, like Michael says. Plenty of ad views on those reviews, though...
Ash and Hickory, straight-grained and true, make excellent bludgeons, dandy for the cudgeling of vegetarians.
No cool reviews = no traffic. You can't afford to purchase hardware / games for each review because you're not making any money. If you DON'T toe the party line from ATI or nVidia or whomever ... no more free demo cards / games / widgets.
Sure, mod me offtopic, but this is the reason online 'scoop' reviews are so ... homogenous. I'm not sure I have the solution. Does anyone?
Cheers,
- RLJ
It is a *very* good thing that NVidia have got some competition. While NVidia are a great company, from my perspective as a developer, the fact that they are coming close to ruling every market unsettles me slightly.
Radeon I was a bit of a disappointment as far as I could make out, not quite cheap enough to be a budget card but not quite good enough to take on GF2. The 8500 looks to be quite a nice piece of kit, and although I wasn't sure at first, the extended Pixel Shader caps should be very good fun to play with.
However, the current benchmarks don't put the 8500 far enough ahead of the GF3 for it to be a clear win, especially since the 8500 will be about GBP350 when it arrives, and I can get hold of a GF3 for under GBP250. What matters to ATI is the driver support - they need to get good enough drivers out of the door to put a clear gap between them and the GF3 in terms of performance, and plenty of decent developer relations to emphasise the feature set (although TruForm doesn't excite me at all - look ma! Hardware tesselation *all the time*!). Otherwise, NVidia will release their next part which will trounce the 8500 (don't imagine it's far away), before ATI have had a chance to reclaim their market share.
I wonder exactly what market ATI are aiming at - will the hardcore gamer market really offer them high enough sales to make a comeback? Or will they target the OEM market, where they used to be king?
Interesting times.
Henry
i don't do sigs. oops.
Driver support from ATI has been non-existant. Many 3d games and applications do not work under Windows 2000. ATI is aware of the problems, but has no intention of ever fixing them. They seem much more interested in trying to convince the consumer that it's somehow a Dell problem, even though many laptops use the same chipset and suffer the same problems.
Drivers for WindowsXP or any other OS will likely never be written, nor will the existing drivers ever be updated to work better with OpenGL or future games.
They fooled me once: so now they've got the last dollar they will ever get from me. I'd buy something with a Trident CyberBlade before I'll give ATI anymore money and I encourage you to do the same.
Nvidia now has a laptop chipset and I'd prefer to give my money to a company that will actually keep their drivers current. Even the greatest video chipset is worthless without good drivers.
But of course - you don't think that anyone actually spells so poorly in real press kits, do you? :)
Your right to not believe: Americans United for Separation of Church and
Marketing: For those looking for the sweet spot between price and performance...
English: You can't afford the card we're reviewing, nerd-boy. Buy this cheaper one instead... Unless of course, you're interested in our exclusive terms. You've got two kidneys, right?
Marketing: ATI has already revealed extensive details on two of the Radeon 8500's key technologies...
English: ATI's underpaid hardware engineers are hard at work turning the mad fantasies of marketing types into reality. Results will vary...
Marketing: It's the Radeon 8500's ability to do many simultaneous texture effects that has led John Carmack to predict that the new Doom graphics engine will perform twice as well on a Radeon 8500 as on a GeForce3.
English: Please, God, Please let the new id Software titles play on our hardware...
Marketing: The revised API is set to launch at the time of Windows XP's release in October but may first arrive on the ATI driver disk.
English: Keep your pants on, Bill. It'll take a few seconds to get lubed up.
Marketing: For the first time in a PC, the Radeon 8500 will include a component video connector that can connect the card to an HDTV. This component output, which will likely come as an adapter for the DVI-I connector, will make high-quality progressive-scan DVD playback possible on a PC.
English: Not that you'll actually be able to do any of that. We're not going to cross the MPAA, Hell no!
Marketing: The performance-enthusiast market makes up only 5 percent of overall graphics sales, so ATI doesn't expect the Radeon 8500 to be a top seller.
English: Everything we've got is riding on this card, so if you don't buy it, we're going to go bankrupt and be bought out by nVidia.
Marketing: The Radeon 7500 is designed to be very fast in the current crop of games.
English: This card will be obsolete and unsupported in six months. Sell a kidney so you can buy the better card.
Marketing: What the Radeon 7500 lacks in future-proof performance it makes up for in display features.
English: Six months? We meant three months.
Marketing: Both the Radeon 8500 and 7500 are priced competitively against Nvidia's GeForce3 and GeForce2 Pro.
English: You're getting bent over either way, so why not buy from us?
Marketing: Summary - This is a great card and we reccomend you make this a part of your workstation.
English: Summary - If we say anything bad, ATI won't let send us any more toys.
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