$1200 Cheap!
Pinky3 writes: "The LA Times is reporting that Microsoft is encouraging retailers to bundle Microsoft games with each XBox. "Beginning next month, many retailers will be requiring customers to pay from $499 to as much as $1,200 to reserve an Xbox console that, like it or not, will come bundled with games, peripherals and warranties. The reason: Microsoft will provide additional marketing money to merchants that agree to include the software giant's games in their bundles. That's because Microsoft's games carry higher profit margins for the Redmond, Wash., company than those published by third-party companies such as Activision Inc. and Electronic Arts Inc.""
Oh, and I forgot to mention... We're going to buy up half your competitors (at least 5 in the last 2 years), then release new versions of their well-known old titles (Marathon, MechWarrior, etc.) for our new console and bundle those with it at a "discount" so you can't hope to compete with us. Have a nice day.
Now the console game publishers can find out how it feels to be a Microsoft developer. The Behemoth is doing to this industry what it keeps doing to its Windows patners - promising them the world and then slowly screwing them over by bundling competing products and eating away at their market. Why can't one of these companies figure this stuff out?
== Paul Rickard, Editor of The Microsoft Boycott Campaign ====