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Why Can't LEGO Click?

A reader writes "This article from FastCompany.com contains a fascinating history of Lego, from wooden toys and the basic eight-stud brick to Star Wars kits and Mindstorms. According to the article, changes in the way children play has made the Danish toymaker struggle to adapt, while holding on to the values that helped build it's reputation. 'Once, for a brief moment, Lego changed the way kids played as well as the way kids learned to think. Lego hasn't been that kind of leader in a long time.'" The article itself paints a sad picture - LEGOs were such an integral part of my growing up, I can't imagine growing up without them. My favorite thing was to construct vast cities, and then launch billiards balls at them, pretending it was meteors coming down. Hurm. I think that may disqualify me from ever being put in charge of heavy weapons ordnance.

3 of 393 comments (clear)

  1. word of advice by Anonymous Coward · · Score: -1, Troll

    / \
    (____/\ )
    TRUST ME WHEN |___ U?(____
    I TELL YOU: _\L. | \ ___
    / /"""\ /.-' | |\ |
    DON'T EAT ( / _/u | \___|_)_|
    LEGO BLOCKS \| \\ / / \_(___ __)
    | \\ / / | | |
    | ) _/ / ) | |
    _\__/.-' /___( | |
    _/ __________/ \ | |
    // / ( ) | |
    ( \__|___\ \______ /__|____|
    \ (___\ |______)_/
    \ |\ \ \ /
    \ | \__ ) )___/
    \ \ )/ /__(
    ___ | /_//___| \_________
    _/ ( / \
    `----'(____________)

    ascii spork

  2. Yet Again... by Anonymous Coward · · Score: -1, Troll
    Slashdot has been Invaded by Martians!
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    \_______/ \ HONEST... /
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    LAMENESS FILTER

    This Martian is Copyright © 2001 keesh. You may redistribute it under the terms of the GNU General Public License version 2 or later.

  3. Re:To heck with being a child! by egg+troll · · Score: -1, Troll
    My fiancee and I still enjoy them to this day.

    Oddly enough, I just finished enjoying your fiancee today. When you see her and her face has a spunky glaze to it, you'll know who it was!

    --

    C - A language that combines the speed of assembly with the ease of use of assembly.