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SonicBlue Going w/ReplayTV 4000 Despite Lawsuit
Ughhgu writes "Looks like SonicBlue is going to go ahead and start shipping. The Cnet article even has a quote from SonicBlue. It seems they can't understand why the industry would sue them. Sign me up for one!" I'd dearly love to test one of these.
Translation: "Our business model is antiquated, and instead of trying to find a new way we're just going to sue anyone who takes advantage of it." Methinks the networks want immunity from the darwinian aspect of capitalism. As I'm sure has been said on /. before, perhaps it's just time to find a better way.
MP3 players were supposed to be the end of music companies, VCRs were supposed to be the end of movie theatres, Photocopy machines were supposed to be the end of books, Radio was supposed to be the end of newspapers. You know what? None of them created the destruction that people feared they would. This will all blow over like the fears surrounding the RIO.
What they're really scared of is that with devices like this in the hands of the consumer, the networks' plans for pay-per-view replays go out the window.
What the networks want is to get more money from the consumer by charging for video on demand replays of TV shows. Keep in mind that they're pushing for "locks" on digitally delivered programs so they can mark programs as "unrecordable" and "protected" at which point your VCR/whatever will refuse to record/show the time-shifted broadcast.
The only reason they could want something like this is to be able to charge you for a time-shifted showing.
"Not home for the big game? Well, you can't record it, but we'll let you watch it as video on demand for a small fee! Suck it down!"
With a network of digital recorders that can share programs you no longer have to ask of family and friends, "hey, did you tape ER on thurs.? I missed it and forgot to tape it." Instead you search and download...and if people can do that, why would they buy a rebroadcast from the network?
This isn't about protecting an old and out of date business model, this is about changing current laws and controlling the technology so that a new business model can take off.
The banner ad died, we cheered. Then came the pop-under, the flash ad between pages, etc.
Yes, perhaps the idea of putiing commercials into breaks in the programming so that it does not interfere with the content is over. Commercials will be integrated into the program so that it cannot be skipped without skipping the program.
Yes, we now get to see a station badge in the lower right corner, and now we will have a marquee running across our shows too. "Make 7 Up Yours!"
Hammy
As someone else pointed out in this thread, the legalease on their site states "SONICblue reserves the right to automatically add, modify, or disable any features in the operating software when your ReplayTV 4000 connects to our server."
What I envision happening at some point is a judge declaring that ReplayTV 4000 can only share programs that the networks allow them to, sort of an opt-in for the networks. So technically Sonicblue wouldn't be guilty of false advertising since you can still share *some* programs. At any rate, the disclaimer above seems to cover them removing features as they please.