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Japanese Video Chain Cashes in on Mobile Internet

Posted by timothy on from the what-you-watch-when dept.

Matthew Rothenberg writes: "CIO Insight has a case study that describes how Tokyo's Tsutaya video stores are tracking their users' shopping habits in real time via NTT DoCoMo's i-Mode wireless services and devices. 'We're not interested in merely renting videos to people,' Tsutaya founder Muneaki Masuda says. 'We're collecting lifestyle information, and the possibilities of that are, over time, enormous.'"

3 of 150 comments (clear)

  1. Bad movies by Capt.+DrunkenBum · · Score: 3, Funny

    I guess I won't rent that copy of "Dude, Wheres my car."

    --

    Not everyone deserves a 320i

  2. Now that sales are tracked... by gpinzone · · Score: 4, Funny

    ...will this mean less sales of bukake films or more?

  3. Re:At what point... by phunhippy · · Score: 3, Funny

    You Say: On the other hand, if that 90% of the people, instead of ignoring the flyers, punched the flyer-hander-outer in the nose and burned down the flyer-hander-outer's store, you'd see a sharp decline in flyer-hand-outism.

    I say: Does this mean we can and should beat the living shit out of jehova's witnesses and other god loving preacher type monstrosities that come my home door? sounds like a great idea to me!