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How Kids Use the Web

An Anonymous Coward writes: "Jakob Nielsen's latest Alertbox usability column details how kids use the web. Even if you don't design sites for kids, some of the results are very interesting. As you might expect, kids like sound and animation more than adults. They're also much more likely to click on ads ... but mostly because they don't realize that's what they are. And although there are some differences, the testing shows kids really aren't that different than adults, preferring consistent, simple and clear interaction. (And they hate slow load times, too!)"

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  1. Only 5 users needed per site by ObligatoryUserName · · Score: 5, Informative

    Read this Jakob Nielsen (coauthor of this study) article to see why you only need 5 users to find 85% of usability problems and around 15 users to find 99.9% of all problems.

    http://www.useit.com/alertbox/20000319.html

    So maybe they don't have 100% of the answers with this study, but it's still a valid study. (Unless you can assault the assertions made in the article about how many users are needed.)