Apple's WWDC Begins Monday
KeelSpawn writes in that Yahoo! has a story about the upcoming WWDC in San Jose, May 6-10. Apple will offer attendees the chance to "be the first to explore the powerful new capabilities of the next major release of Mac OS X," with over 100 technical sessions, including those on Darwin, changes in Carbon and Cocoa, and more than 25 sessions on Java and WebObjects. The WWDC Steve Jobs keynote begins May 6 at 1 p.m. Eastern, while the Mac OS X keynote begins at 5 p.m. Eastern.
Apple owners are, by and large, the type of nancy who gets the vapors trying to figure out which end of the screwdriver to use. The idea of choice or configurability frightens them. That is to whom Apple targets their marketing. You know the kind; they dress head to toe in black and drive a Volkswagen new-beetle. They spend hours--nay--days getting their virtual desktop decorated just right. They agonize over which screen wallpaper to use. Style over substance.