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RealNames Closing Shop

The_THOMAS writes: "The company RealNames, which tried to make a buck off of the domain name gold rush by adding their own layer on top of the ICANN system, is going out of business (Full story here). To review, the RealNames system is a browser plugin which redirects a user who types 'cookies' in the IE address bar to Nabisco.com. The reason for the closure appears to be the decision by M$ to NOT renew their agreement with RealNames which expires in June."

2 of 206 comments (clear)

  1. Re:Their idea was nothing new... by Anonymous Coward · · Score: 4, Insightful

    It has been. They're called domain names. They're supposed to make remembering hosts easier by not having to remember the numeric IP address. It's just some people have abused this system or used it incorrectly resulting in a less valuable resource for all.

  2. Re:Good by dmomo · · Score: 4, Insightful
    Actually, if this WERE to be common, and I were to use it, when I type in "Cookies", I am looking for information on cookies. I am not looking for a specific brand. If I WANTED nabisco cookies, I would have typed in "nabisco". I want general info on cookies. This is not useful, it is marketing.


    So, what would I do? I would go to Google and type in cookies there. That's it.