Pop-Under Ads Patented
gopherdata writes "The Oregonian is running a article about a company, Exit Exchange, that claims to have invented the pop-under ad and is currently in the process of patenting it. According to the article the company hopes to collect royalties from other companies using pop-under ads. Are two lines of javascript worthy of a patent?" On the other hand, this is one stupid patent
I'd love to see held up, just so that the licensing fees could discourage advertisers
from attacking their potential clients.
What's scary isn't a patent for a pop-under ad.
It's the MPAA-inspired patent on blocking pop-under ads... a patent that exists solely to prevent you from implementing it. You WILL watch every commercial, you WILL read every popup add, you WILL navigate every site from the base page (no deep links), etc....
For every complex problem there is an answer that is clear, simple, and wrong. -- H L Mencken
I love how you can moderate this post as redudent when this reply was written 5 minutes after the story was posted on Slashdot. Just because it took you 3 hours to moderate the reply doesn't mean it is redudent.
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