Pop-Under Ads Patented

Posted by CmdrTaco on Tuesday May 21, 2002 @10:30AM from the thats-pretty-funny dept.

gopherdata writes "The Oregonian is running a article about a company, Exit Exchange, that claims to have invented the pop-under ad and is currently in the process of patenting it. According to the article the company hopes to collect royalties from other companies using pop-under ads. Are two lines of javascript worthy of a patent?" On the other hand, this is one stupid patent I'd love to see held up, just so that the licensing fees could discourage advertisers from attacking their potential clients.

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