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Shocked, Shocked at Payola

"It costs a record company about $250,000 just to launch a single on rock radio today. That doesn't guarantee success; it just gives the single access to the airwaves. If the song catches on and eventually crosses over to the mainstream Top-40 format, indie costs balloon to more than $1 million per song." Salon.com has a pair of articles on payola today: one on the widening scandal and one specifically on a curious Clear Channel case. For context, here's our latest payola story, or if you want the background on why the labels hate the promoters but can't shake the habit, my writeup from a year ago. (If you want some beach reading on this topic, go check out "Hit Men.")

21 of 364 comments (clear)

  1. fp by Anonymous Coward · · Score: -1, Offtopic

    another shout out to #asciipr0n on dalnet

    1. Re:fp by Anonymous Coward · · Score: -1, Offtopic

      word. sucks to be a cardinals fan nowadays.

    2. Re:fp by Anonymous Coward · · Score: -1, Offtopic

      bah, and i sympathized with your fp too. HOSAR!

    3. Re:fp by Mr+F+J+Musical-Troll · · Score: -1, Offtopic
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  2. Oh my! by Anonymous Coward · · Score: -1, Offtopic

    A 'jamie' article without "xxx bytes in body"! I am shocked.

  3. enough by Anonymous Coward · · Score: -1, Offtopic

    please for the love of God stop the Creed and NickleBack. God does not need another backup band.

    1. Re:enough by suffocate · · Score: 0, Offtopic

      Amen brother

  4. The ads were the straw that broke the camel's back by Anonymous Coward · · Score: -1, Offtopic

    I started reading the story but was so innundated by ads on salon's site I aborted after only a few sentences. Talk about over kill! Very distracting.

    Thanks to salon's abuse of the medium, I just downloaded and installed junkbuster, and now _all_ sites (including Slashdot) who use advertisements as part of their revenue stream will suffer.

    Thanks salon!

  5. You ill-mannered simpleton! by Anonymous Coward · · Score: -1, Offtopic

    Mr. P,

    I think not, sir. Your presumptuous daftness has ensured an opprobrium of due consequence to you and your household. May you find solace in the truth that AC's have forthwith rightfully claimed this post.

    Good day.

    - A. C.

  6. I tried to post a story concerning this by night_flyer · · Score: 0, Offtopic

    2002-05-24 13:10:04 Pay for Play? a loophole for Payola (articles,music) (rejected)

    Seems the record execs are paying third party "promoters" to pay the stations to play...

    --


    Thanks to file sharing, I purchase more CDs
    Thanks to the RIAA, I buy them used...
    1. Re:I tried to post a story concerning this by Anonymous Coward · · Score: -1, Offtopic

      just how is this offtopic? it concerns the record companies, it concerns payola... dumbass moderators...

    2. Re:I tried to post a story concerning this by Anonymous Coward · · Score: -1, Offtopic

      because nobody gives a shit that you had a post rejected... And then complaining about it as an AC. YOU, my friend, are the dumbass

      {hand wave}
      you will not notice that I am flaming you as an AC
      {/hand wave}

    3. Re:I tried to post a story concerning this by night_flyer · · Score: 1, Offtopic

      Here you go moderators... does this make it ON TOPIC?!? (Same story submitted)

      Clear Channel Seeks Direct Connection to Record Labels
      By CHUCK PHILIPS
      Los Angeles Times
      Friday, March 9, 2001

      Clear Channel Communications, the nation's largest radio broadcaster, wants a share of the tens of millions of dollars in record company
      promotional funds that go to independent promoters--and sometimes smack of payola.

      The move is sending a shudder through the major labels, which see legal and ethical problems with paying money directly to broadcasters to help get their artists on the air.

      The initiative, which the company expects to roll out around May, reflects a fundamental shift of power in the record business. In the past, powerful record labels were accused of bribing deejays operating at small, independent radio stations to influence what songs got airplay.

      Industry mergers have moved the balance of power to radio groups, which today have the clout to launch a song simultaneously in scores of markets across the country--or consign it to oblivion.

      Clear Channel, which controls 1,200 radio stations and owns the world's biggest concert promoter, hopes to generate more than $20 million
      annually by selling chainwide advertising packages, research and a variety of airplay data to labels whose songs are played on its stations.

      Clear Channel plans to sell ads to labels that would air immediately after the station plays the latest song by one of their artists. The brief ad would identify the artist who performed the preceding song, a practice that many stations have dropped.

      Clear Channel said it would sell such an ad only if programmers had already determined the song was a hit. Sources say the company is pitching ads at $1,000 a pop that would run on 60-some stations.

      Critics contend that the broadcast giant is using its newfound leverage as the nation's largest chain to extract deals from record labels that appear to sidestep payola laws.

      "Clear Channel is trying to skirt the law, using its power to shake down record companies in what amounts to legal payola," said Steve Rendall,
      senior analyst for the New York-based media watchdog group FAIR.

      Record company officials say they are reluctant to buck Clear Channel, with its dominant market position in radio and concert promotion, but
      they are uncertain how effective the new promotions will be.

      Radio industry sources say there is another reason: Record companies could lose the power they already have to influence airplay at Clear
      Channel stations under the current system with independent agents.

      And a direct play-for-pay arrangement between record company and radio broadcaster could be illegal.

      Radio Group's Plan Eliminates Middleman

      Randy Michaels, chief executive of the San Antonio-based broadcast giant, acknowledged that the plan would probably rattle some cages in
      the music industry, but he insists the program is legal and not just a new corporate version of payola.

      "We're been moving very slowly in launching this initiative, trying to make sure we dot all the i's and cross all the t's in terms of the legal
      issues," said Michaels, who is scheduled to deliver the keynote address Saturday at Radio & Records' annual convention in Los Angeles.

      "The fact is the industry spends a tremendous amount of money promoting records to our radio stations, and what we have here is an opportunity
      to take some of that money in right through the front door and put it on our books," Michaels said. "We've come up with some innovative ways to
      generate new revenue streams for our shareholders' benefit. And in the process, I think we can save the labels money by cutting out all of these middlemen."

      Radio airplay is the most powerful promotional tool for record companies. Many people buy records based solely on what they hear on the
      radio. Federal law prohibits radio stations from taking money or anything of value in exchange for playing songs without disclosing the payment to listeners.

      Record labels have long skirted payola laws by shelling out millions of dollars each year to independent consultants who can dangle money, audio equipment, luxury cars and exotic vacations before station personnel.
      Independent promoters, who function as a buffer between labels and radio personnel, typically do not pay cash for airplay of specific songs but
      circumvent payola law by providing stations with annual promotion budgets.

      Last fall, Clear Channel issued an internal edict barring programmers at its stations from renewing any contracts with independent promoters. As the company began kicking around ideas for its music initiative, Clear Channel initially considered installing an in-house promotion czar who would act as the radio giant's exclusive liaison with the music industry, Michaels said.

      In recent weeks, however, Michaels said the company has backed away from running its own record promotion arm and is now contemplating cutting an exclusive promotion pact with a third party. Michaels confirmed that at least two independent promoters have put in bids that could add more than $20 million to its bottom line.

      The bet in the industry is that Clear Channel will ultimately cut an exclusive pact with Cincinnati-based Tri-State Promotions, which is run by Michaels' longtime friends Bill Skull and Lenny Lyons.

      "We haven't made any decisions yet," Michaels said. "Of course, Tri-State is the devil I know, and on the trust scale, they rate the highest in my book. I've been doing business with them a long time, and that's where the comfort zone is. But we are still studying every option. Our plan is not exactly ripe yet. It's a work in progress, but we should be able to announce something within a month."

      Michaels said the company's think tank has come up with a variety of revenue-generating ideas, including selling research to labels based on
      reaction to records played on its stations. Clear Channel currently owns several research firms that monitor the response of listeners and program directors to new songs in most major Top 40, urban and adult contemporary radio markets across the nation. The company hopes eventually to charge labels for access to that information.

      "We are trying to test the appetite of the labels for real information that comes directly from us, not just guessing by some third-party independent," Michaels said. "We don't have anything in mind that would tie the payment from record labels to airplay for specific titles. We
      may well sell information about what we are playing. We may well also sell research that would help guide labels to the songs that we believe have the greatest hit potential."

      Michaels acknowledged that the think tank has even considered selling late-night commercial time directly to labels for the purpose of
      promoting new songs.

      "The argument would go like this: Would you rather hear a couple used-car commercials and carpet store ads in a row or a song that the
      record companies believe has hit potential?" Michaels said. "If we do it, of course we would run all the appropriate announcements required by
      law so that everyone would realize we got paid to play the record."

      'Zero Tolerance for Payola' Since Problems

      Although some executives inside of Clear Channel's think tank believe the company ought to launch its own record label, Michaels said he has
      already nixed that idea. He said running a label would present too many conflicts and possible problems for Clear Channel with payola laws.

      Clear Channel was fined $8,000 last fall by the Federal Communications Commission for a promotion offered by a company it acquired that guaranteed airplay of a song by pop singer Bryan Adams in exchange for a series of free performances at its radio station concerts.

      Michaels said the promotion occurred before Clear Channel purchased the station and would never happen again. In fact, he said the company's stiff anti-payola stance recently resulted in the dismissal of two program directors.

      "We have zero tolerance for payola here," Michaels said. "We had to let a couple of guys go this year because their effectiveness had been
      compromised. The fact is the program director's job is a tough one. The sales department is all over him. Corporate management keeps pushing him. Sometimes, it's like his only friend is the record promoter, and occasionally they can be swayed by that.

      "What I'm trying to do here is ensure that our employees make decisions based on objective data only," Michaels said.

      --


      Thanks to file sharing, I purchase more CDs
      Thanks to the RIAA, I buy them used...
    4. Re:I tried to post a story concerning this by jamie · · Score: 0, Offtopic
      "2002-05-24 13:10:04 Pay for Play? a loophole for Payola (articles,music) (rejected)

      "Here you go moderators... does this make it ON TOPIC?!?"

      Yes, and redundant. We ran a story on that news item, on May 24th -- it just wasn't your submission we went with. And if you look at the links in the writeup, you'll see the May 24th story was already linked from this one.

      Don't take it personally; we get a lot of submissions and can't use them all.

  7. Re:Beach? by rizzo · · Score: 0, Offtopic

    3 offtopic votes? ouch tough crowd. I guess I offended the true geeks in the audience.

    --

    "More organs means more human." - Zim

  8. Screwed By Cheney-Rumsfeld #@ +1 ; Interesting @# by Anonymous Coward · · Score: -1, Offtopic

    Fiddling while the Middle East burns
    Bush's one-sided speech is just the latest chapter in a long history
    of U.S. ignorance, ill will and condescension toward the
    Palestinians -- and it's not going to help Israel, either.

    By Gary Kamiya

    June 25, 2002 |

    George Bush added another chapter to the long history of
    American ignorance, ill will and condescension toward the
    Palestinians in his statement about the Mideast crisis on Monday.
    His plan -- demanding that the Palestinians change their leadership
    and offering them a provisional state if they do, asking the Israelis
    to pull out of the occupied territories and stop building
    settlements -- allows him to say that he is engaged in trying to
    solve the most dangerous crisis in the world, and it shores up GOP
    support with two vital constituencies, Jews and right-wing
    Christians. But it is impossible to believe that anyone
    knowledgeable in the Bush administration believes that it will
    bring an end to the vicious ongoing semi-war between Israel and
    the Palestinians. By embracing Israeli Prime Minister Ariel
    Sharon's position that the whole problem is Arafat, -- while
    making vague, pleasant-sounding noises about a Palestinian state
    -- Bush paid obeisance to American political realities, and if the
    votes he gains have to be paid for in Israeli and Palestinian lives,
    so be it.

    It would be lovely if Bush's fairy tale came true. It would be lovely
    if the Palestinians denounced suicide bombings and embraced
    other forms of nonviolent resistance, as Palestinian-American
    intellectual Edward Said recently called for them to do. But
    national liberation struggles rarely play by Marquis of Queensbury
    rules. The weird schizophrenia of the Bush administration's
    position is that it implicitly recognizes that the Palestinians have a
    just cause -- why else would Bush call for a Palestinian state and
    use the word "occupation" to describe the Israeli presence in the
    West Bank and Gaza? -- but denounces the fact that it uses
    violence to realize that cause. This is the language of the pulpit,
    not the real world. Yes, suicide bombings against civilians are
    abhorrent. War itself -- which in the 20th century generally
    involves the indiscriminate slaughter of civilians -- is abhorrent.
    But it is not customary for world powers to lecture militant
    movements about their tactics or leadership while implicitly
    endorsing their goals: Such lectures are nothing more than moral
    grandstanding. Attacking Arafat may be a good political move for
    Bush, but it takes less courage than just about any political posture
    you can name.

    And it will almost certainly have no effect. Forget the fact that it is
    far from clear that Arafat, and the Palestinian leadership in general,
    supports the current wave of terror attacks or has the power to
    stop them. The Bush administration presumably knows that the
    Palestinians are not going to suddenly elect to throw out the
    corrupt leadership of the Palestinian Authority and replace it with
    a bunch of hitherto nonexistent Martin Luther Arafats just because
    the American president -- whose words and actions have shown
    him to be a one-note moralist who is ignorant of the issues -- told
    them to. Even if a full-fledged Palestinian state in the West Bank
    and Gaza were the reward, with Israel's borders defined by the
    consensus international interpretation of U.N. Resolution 242
    (i.e., the June 4, 1967, borders, plus or minus a few adjustments),
    Bush's patronizing demand that the Palestinians carry on their
    struggle within parameters set by the U.S. would be doomed. And
    Bush is not even offering that much of a political horizon: His
    Palestinian entity is so conditional and ill-defined that from the
    Palestinian perspective, it actually represents a step back from the
    state envisioned at Camp David and Taba.

  9. Re:Beach? by rizzo · · Score: 1, Offtopic

    lol. Moderating my post, which discussed the previous post being moderated offtopic, as offtopic is comedic genius.

    --

    "More organs means more human." - Zim

  10. Huh? by Anonymous Coward · · Score: -1, Offtopic

    You'll never get modded up with grammar like that.

    This is slashdot. Poor grammar is an automatic +1. :)

  11. Re:My god... by rizzo · · Score: 1, Offtopic

    Possibly. If I concentrate and try hard enough I believe it is possible. I must focus my chi energy and call on the divine wind and the spirits of the forefathers. Only then can true lameness be achieved.

    Paraphrasing Marge Simpson: And if replying to my own posts and blathering about my takes on moderation is lame, then I guess I'm just a big lame.

    I'll withhold my opinion on AC's who post anonymously to flame others at this moment.

    --

    "More organs means more human." - Zim

  12. Re:Screwed By Cheney-Rumsfeld #@ +1 ; Interesting by aelfheld · · Score: 0, Offtopic

    The only condescension here is from the author. We're not being screwed by Cheney and Rumsfeld, who see Arafat for the duplicitous creature he is, but by Powell who is taken by the notion that he can negotiate with Islamofascists.

    I have yet to see hordes of yarmulka-wearing, Torah-toting suicide bombers blowing up Palestinian children on their way to school. The Pals are getting funding and weaponry from every surrounding Arab nation, and the Palestinian Authority is paying off the families of the Islamikazes.

    My only problem with the U.S. approach is that we aren't dropping our own bombs on that terrorist toad Arafat. We've given him legitimacy for entirely too long.

  13. Re:Screwed By Cheney-Rumsfeld #@ +1 ; Interesting by jedidiah · · Score: 1, Offtopic

    "can't afford an army" is simply no excuse for conduct unbecoming of real soldiers.

    Until they Palestinians start acting as such, they should be viewed as the criminals that they are. They have no nobility. Their means don't justify their end, no matter how reasonable (or even noble) that end might seem.

    Palestinian "freedom fighters" go out of their way to create an appearance of impropriety. The rest of the world should not go out of it's way to see nobility in their actions.

    You have no real clue what your accusations imply.

    --
    A Pirate and a Puritan look the same on a balance sheet.