Survival for Mom-and-Pop Computer Stores?

Jeramy asks: "Hello, In February I entered into a partnership with a friend and now own and operate a 'mom and pop' computer store. In this day and age of PriceWatch and $599 systems from Wal-Mart, it is very frustrating (to say the least)to try to sell anything computer related to anyone. Customers walk into the store trying to haggle down our relatively low prices (relative to what we pay plus shipping to get it here) like we are a discount fish market. So my question is: Since 'every day low prices' are not possible, what can a local store do to attract customers?"

Comments

Who are you selling to

[The Matriculator]

If you try selling to Linux users, of course they'll know the better prices. Instead, just market yourself to those stupid Micro$oft users. They'll spend money on anything, even if it doesn't work.