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Buy One Book, Get Twenty-Two Free
nojayuk writes "Jim Baen of Baen Books is releasing David Weber's latest space opera epic in the Honor Harrington series, War of Honor, with a CD-ROM bound in the back a la computer reference works. From the website, he says this CD-ROM will contain the complete text of 22 novels, including all the previous Harrington books by Weber as well as illustrations of book jackets, sound samples etc. The Baen website says the texts on the CD-ROM will be unencrypted, requiring no special readers or decoders. The files are in .rtf or .html format, and the buyer will be able to download them into their PDA of choice. Baen's website is already a rich source of free SF books for download; I've harvested quite a few myself in the past. Jim and many of his writers are advocates of this kind of promotion, dismissing talk about piracy as paranoia. Baen books also supports a Web subscription service for new books, another bonus for PDA bookreaders." We've mentioned the Baen library and its effects on sales in several previous stories; it'll be interesting to see how this CD-ROM helps or hurts.
It has already been shown that the amount of money an author will typically make off of old books is so small as to be considered insignificant. Even if people obtain copies of the books legitimately, they might loan them from a library, buy them from half-price books or a book faire, or just plop down in B&N and read them there (Starbucks is making a killing).
To include all the books on CDROM adds no cost to the book (CDs are dirt cheap to mass produce), but it gives the reader an enormous additional benefit. In many cases, someone who actually wants to read the books cover to cover will probably buy them anyway, as books are still rather more convienent for most people than text files are. However, this gives them the opportunity to preview them, and if they DO want to read them via PDA, they have that option.
-Restil
Play with my webcams and lights here
it makes you wonder if there is any correlation to talent or if the General reading public is truly a good representation to judge what is quality literature.
I posted this somewhere on slashdot before, but I'll reiterate: I used to work as a supervisor at Barnes & Noble. Believe me when I tell you that their bestseller list is nothing but marketing and hype.
The best example I can give you of this (apart from the Oprah list you already mentioned) is something Barnes & Noble calls "Out of the Box Bestsellers" - essentially meaning that, based on the popularity of an author and "how many copies have been pre-ordered from the distributors" (IE: how popular B&N wants to make it) a book will hit their bestsellers list BEFORE it's EVER sold a copy. Amy Tan's "Bonesetter's Daughter" was like that. Let's see...Tom Clancy, Rowling and Mary Higgins Clark were all like that as well.
Triv