Nielsen to measure TiVo usage

ny_cable_guy writes "The following letter went out to all of Nielsen's clients this morning: 'Working together, Nielsen Media Research and TiVo have developed software that will enable the extraction of tuning, recording and playback information from TiVo's PVR system. TiVo has downloaded this new software as part of a normal system upgrade via phone lines to existing TiVo subscribers across the country. This software would be used only by Nielsen Media Research to retrieve data from sample households, and only with permission from the household, as is the case with all homes in our samples. It is otherwise inactive in non-Nielsen homes.' The full letter has been reprinted here on netWert."

Comments

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[Anonymous Coward]

HOO RAH - NEW ORLEANS 2002

it's funny, laugh!

[anthrax_spork]

A man was leaving a 7-11 with his morning coffee when he noticed a most
unusual funeral procession approaching the nearby cemetery.

A long black hearse was followed by a second long black hearse about 50
feet

behind.

Behind the second hearse was a solitary man walking a pit bull dog on a leash. Behind him were 200 men walking single file.

The man couldn't stand the curiosity. He respectfully approached the man walking the dog and said, "I am so sorry for your loss, I know now is a bad time to disturb you, but I've never seen a funeral like this. Whose funeral is it?"

The man replied, "Well, that first hearse is for my wife."

"What happened to her?"

The man replied, "My dog attacked and killed her."

He inquired further, "Well, who is in the second hearse?"

The man answered, "My mother-in-law. She was trying to help my Wife when the dog turned on her."

A poignant and thoughtful moment of silence passes between the two men.

"Can I borrow the dog?"

"Get in line."