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One 3D Format to Rule Them All

prostoalex writes "Three-dimensional graphics for the Web always seemed like a great concept that's not there yet. Five years ago many publications saw a great future in 3D-Web, but somehow things just haven't been moving in that direction. Apparently, the status quo is not making companies in this field happy and so the big guys, including Intel, Macromedia, AutoDesk, EDS et al. formed a 3D CAD working group. They claim that 'the need for a common 3D format becomes clear in a simple perusal of the Web, where the volume of 3D content is minuscule -- well under 1 percent.' The article is published in the latest issue of Intel Developer Update magazine, which is also available as a PDF."

9 of 219 comments (clear)

  1. 3D web. by garcia · · Score: 5, Insightful

    maybe it is b/c the web is 2D but I really don't see a need for 3D web. I use the web to read news, do research, find jobs, and look at porn. Yeah, I suppose 3D porn would be nice but not really necessary.

    Research materials in 3D, hmm, it still would not be the same as holding reference material from 1863 in an archive.

    News in 3D? Not really necessary, shit on TV is too real as it is.

    The only thing I really care to actually deal w/in 3D MYSELF is video games (Gran Turismo and Madden).

    What do I know though right?

  2. maybe there's a reason by ceejayoz · · Score: 5, Insightful

    Maybe the reason there's very little 3D content on the web is because there's no need?

    Just because I can spawn 50,000 popups and have 10 Flash animations playing music at the same time doesn't mean I need it. Some of the best websites - Google's a perfect example - are good because they're simple and elegant.

  3. Need is obvious? by yamla · · Score: 5, Insightful

    'the need for a common 3D format becomes clear in a simple perusal of the Web, where the volume of 3D content is minuscule -- well under 1 percent.'

    What? That strikes me as very very strange. The volume of Jeri Ryan content on the web is similarly minuscule, well under 1 percent. Nobody is saying we need a common format for Jeri Ryan content.

    Isn't it just possible that most people don't have 3D content they want to share via the web?

    --

    Oceania has always been at war with Eastasia.
  4. Hello? by swngnmonk · · Score: 5, Funny

    Hello problem?? This is solution!! Problem?? Problem??

    PROBLEM, WHERE ARE YOU?!?!?!

    --

    'ARRGH! Pirate Designers of the Internet, we be!'

  5. Whats with the "To Rule Them All" stuff... by coene · · Score: 5, Insightful

    OK, so LOTR was a decent movie, but I'm getting really sick of this slogan being put places it really shouldent be. Just my (albiet, off topic) 2 cents.

  6. Before they do that... by NanoGator · · Score: 5, Insightful

    ... they need to make a 3D format that works across all 3D rendering packages. As it is, you can't go from Lightwave to 3D Studio MAX (or vice-versa) without having to make huge tweaks or changes to make it work. The most infuriating thing is that fundamentally, they aren't that different from each other. If somebody would come up with an 'esperanto' file format that anybody can support, then it's worth buying multiple 3d packages as opposed to sticking with just one.

    When that happens, then 3D artists will be able to use the 3D Package they are comfy with to generate 3d art for the web. Until then, nobody's going to convince me to use some other toolset I'm not familiar with just to support a gimmick.

    As stated before, 3D on the web is not a big screaming deal.

    --
    "Derp de derp."
  7. Re:Great. by GoatEnigma · · Score: 5, Funny

    <BLINK 3D>
    HI! This is my GEOCITIES WEB SIGHT!
    ..
    ..
    </BLINK 3D>

    you know it's going to happen...

  8. Re:Great. by silentbozo · · Score: 5, Insightful

    No. What's wrong are the legions of newly minted "web designers" putting their sites together using fancy GUI page editors, which pack their page code with extra nubs here and there which just bloat the code and provide minimal real functionality. Even worse, it becomes so easy to integrate stuff like flash, that flash becomes the default, even for PAGES THAT DON'T NEED IT! Ever run into a site that runs fine without Javascript, but won't let you in if you turn it off?

    Oh, and I blame Macromedia, not Flash, for encouraging this trend - they'd like nothing better than for every platform to have Flash enabled by default, and to sell more Flash tools. Ditto for the 3D guys - they want to sell hardware, remember that!

    In the meantime, I code my stuff by hand on my 7 year old computer, running a 6 year old operating system (Mac OS 7.6.1). Don't forget, you want to design for a wide audience, you have to include the disabled, some of whom are blind (some just color-blind). The option to override page defaults exists for a reason - if you have vision problems and need to use a high-contrast body text/background combo, you should be able to do it. Ditto if you need to use a text reader to navigate.

    Arrgh, mod me down, I'm done ranting. :P

  9. I'll tell you why 3D web content is so scarce by Featureless · · Score: 5, Informative

    And I should know, because I do a lot of work producing it. It is by no means a lonely field, but there are relatively few people who do it.

    Why put anything on the web? It's relatively cheap compared to printing flyers or magazines or novels, and there is really no parallel for instantly delivering interactive media (I've done dozens of web-based games, 3D and 2D using all of the technologies you've heard of and I'm sure several you haven't). But really, why?

    You see, 3D is complicated. I've regularly had to participate in hiring of modelers and artists capable of collaborating producing good, efficient 3D art on a deadline, and real skill in this field is still rare. I know the tools, and I've watched them work, and I see why. It takes a unique blend of manual dexterity, artistic ability, spatial skills, math, and geekdom - especially the last, because you have to be a geek to keep up with the tools and the issues, which are heinous. That law about the more special-purpose and expensive a piece of software is, the worse it is, applies to 3D tools in spades. There are so many bizarre little problems.

    Last but not least, most of the widely used 3D authoring systems are, or have historically been, very very expensive - $5,000 - $10,000 - $25,000 is not an unusual amount to spend just on software. There are cheaper tools, but remember, you have to interoperate with web middleware, and pretty much everything just imports from 3D Studio Max. And then, what's your presentation platform? VRML (ech)? Shockwave 8.5 (~$1,000)? There are others... my point is that most of these cost money too. Pre-rendering to Flash is the cheapest and actually very attractive, but then you don't get anything in real time and it's really just a clever trick for making a canned animation.

    The net result is that there are very few hobbyists producing 3D for the web - games or anything else. And then we have companies. So why would companies want to produce 3D content when they get almost as much oomph with good 2D technology (or just plain graphics) without the significant costs, and endless technology headaches? That's because even with the best middleware, you might see 10-25% of your users have some kind of 3D hardware/software related problem... old video drivers bunging up D3D which bunges up whatever your middleware is, weird budget 3D cards, software mode, etc... Most businesses just want to spend the least amount of money to reach the largest possible audience. And that was true before the drive to produce any kind of non-ecommerce-related commercial web content at all pretty much dried up.

    There are still a few people left who we haven't eliminated who, for whatever reason, it makes sense to produce 3D for the web. Product demos, promotional games, and the rest. Believe me, competing for their business is far from easy. ;)

    Don't get me wrong; I welcome better tools and better standards. There might be a niche for simple object inspection or static environment presentation ala a not-totally-braindead-VRML. But it's really not a big deal at all. Most of the real issues to do with web 3D are on the OS side of the equation - uniformity of hardware, APIs, cross-platform issues, etc. IOW just "Stability" and "Reliability." It's really, really hard to deliver 3D content to a wide PC audience even without the massive additional headaches of the web. At the end of the day, I think web 3D will come into its own when we collectively find it easy to author 3D the way we author text-and-graphics websites now - in other words, maybe never. Until then, it will remain a specialized niche which is (these days) reasonably well served by the existing toolmakers and not really susceptible to wide-ranging standards due to the divergent needs of the participants.