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Apple Offers "Family License" for Jaguar

DietFluffy writes "According to this article, Apple Computer will offer a $199 5-user family license for Jaguar (Mac OS X 10.2). The article notes that the family license program depends on an honor system because unlike Microsoft, Apple 'does not put technical barriers in place to prevent people from installing software on more than one machine.'" It's likely that most families would buy only one license anyway, so Apple stands to lose little. Sounds like a smart move to me. (For those keeping score on today's game, that makes it Apple 2, Microsoft 0.)

9 of 42 comments (clear)

  1. Nice... by questionlp · · Score: 4, Interesting

    Putting the whining and moaning about the cost of upgrading to 10.2, it is nice that Apple is providing such a package. At $199, the cost of each upgrade for five machines (be it an iBook, an older iMac, a new iMac, etc.) comes down to around $40 a pop. It is much cheaper than the cost of five upgrades to Windows XP Home Edition, as those go for $99 for the first one and $89 for each additiona license (more info can be found here); add $100 for each license/copy for Windows XP Professional.

  2. Look, no Dragons! by freerangegeek · · Score: 5, Interesting
    Please make sure to notice, Apple isn't attempting to add security to make anyone 'buy' their family license. Instead they're just giving you the option to be a good citizen and pay for those upgrades.

    Lambast Apple all you want for the price of 10.2, but remember you won't suddenly find that your iMac stopped working because somebody thinks you've stolen the license.

    I really want to see how many people will avail themselves of this option. Perhaps the MPAA and RIAA will sit up and notice if people demonstrate that they're willing to pay for reasonable licenses.

    1. Re:Look, no Dragons! by Anonymous Coward · · Score: 5, Interesting

      Lambast Apple all you want for the price of 10.2, but remember you won't suddenly find that your iMac stopped working because somebody thinks you've stolen the license.

      I work at Apple, and I can tell you that if management decided to try to pull that kind of shit, engineering would make quite sure that it was trivial to defeat.

  3. Nice move by Apple, but... by sebi · · Score: 5, Interesting

    It's a nice thing to do, but only something that Apple can really afford to pull of (what with the honor system and all). The five machines that Jaguar will be installed on under this license have allready brought money to Apple. I'm sure that they don't like people to pirate their OS, but they surely aren't going to lose sleep if somebody does it. They are, after all, a hardware company. They can "risk" to play nice and improve their image. After all people are going to be buying Apples again in the future - especially if they feel like the company treats them with respect.

    1. Re:Nice move by Apple, but... by sebi · · Score: 4, Insightful

      Developing the OS is anything but free. Apple will never recoup the development costs for Jaguar through revenues from boxed copies. They are a hardware company and only concerned about their bottom line. Departments and budgets are a tool for controlling but at the end of a quarter the performance of the whole company has to be satisfying.

      People might install Jaguar on old machines, but IIRC the oldest machines officially supported by it where officially EOLd about 2,5 to 3 years ago. If you want to compare Apple's situation to MS you could say that they don't care about people pirating Windows as long as they pay for Office -- and essentially this statement used to be true. For MS Office is (or used to be) where the money is. For Apple it's hardware. In my opinion Apple has its priorities right: They go after companies that enable the theft of software (Other World Computing had a programm that allowed to use third party DVD burners with iDVD - but iDVD is payed for when you get a Superdrive)and they go after websites that publish instructions how to turn the free 10.1 upgrade CD into a full installer. But they don't lock their users down with DRM schemes (iPod - Don't steal music) and they don't make it hard to install legit copies of their OS on multiple machines. I did not pay for 10.1. I got it from a friend who got the installer with a new machine. I will not buy Jaguar for my tower. I will instead install the version from the iBook that I'm about to buy. Both times I was /will be wrong. But Apple will probably not prosecute me or even make me feel like a criminal. They get my money one way or the other and that is the important thing for them. And they will continue to get money from me as long as they will make computers and give me the feeling of being a respected by them. Plus the money that I don't spend on a legit copy of Jaguar for my tower will sooner or later show up as a Mac sale for Adobe -- something that is good for Apple as well.

  4. Weren't you paying attention? by jcr · · Score: 5, Informative
    Right, except this probably means that there will be more anti-copying mechanisms and perhaps a network-aware multiple copies checker.

    From the article:

    The family license program, to some degree, depends on the honor system. Although legally Mac owners are required to purchase a copy of the operating system for each Mac they own, Apple, unlike Microsoft, does not put technical barriers in place to prevent people from installing software on more than one machine.


    Given the fact that Apple likes to put loyal customers into corners focusing on scoring more money on the OS sounds like something they'd do.

    Guess again.

    -jcr
    --
    The only title of honor that a tyrant can grant is "Enemy of the State."
  5. Here's something Microsoft can rip off by sg3000 · · Score: 4, Insightful

    This is a plan that Microsoft can rip off with impunity.

    There are two ways to deal with people who are loose with their software licenses.

    1. Clamp down hard to make sure they can only install the software once on a single piece of hardware. Systematically piss off your entire user base.

    2. Pragmatically realize that users are going to install their software on every machine in their house. Therefore, change your licensing to make such a practice legal. Charge a reasonable amount to do this.

    Note: Item 1 will only work if you are willing to illegally abuse your monopoly.

    Cheers to Apple. $199 for 5 home licenses is great because the majority of Mac users I know have two or three Macs in their house and this allows them to "get legal" without breaking the bank.

    --
    Insert simplistic political, ideological, or personal proselytization here.
  6. Re:wow, 2-0 Apple..... by foobar104 · · Score: 5, Funny

    God, I hope not.

    Haven't you ever thought about the irony of Microsoft's market position? They're the #1 operating system in the world, in number of units, but their software is almost universally terrible. In what kind of world does that make sense?

    Then I came up with my own hypothesis: popular software tends to suck. Think about it. The most popular software products in the world-- like, say, Windows-- are always awful pieces of work. There's clearly a connection here. I haven't identified the exact mechanism yet; maybe it has something to do with the products growing too fast or something. But the connection is undeniable!

    If Mac OS X ever grows beyond a few million users, it'll start to suck. Keep the user base small! Keep Macs expensive! Keep out the riff-raff!

    (HHOS)

  7. Re:Wha? by foobar104 · · Score: 4, Insightful

    Why is installing software on more than one computers a bad thing?

    Two reasons: principle, and economics.

    On the one hand, Apple asks you to buy one copy of the software per computer (except in the case of this 5-pack, of course). If you're not willing to comply with that request, then you should not use the software at all. Using it on two computers without paying for two copies is like taking two newspapers from the machine after putting in only one quarter: it's stealing.

    On the other hand, Apple spends a fortune developing this software, but sells it at a much lower price because they're expecting to sell a certain number of copies. That number is based on how many Macs are out there now, and what fraction of the owners will want to use the new software. See, they're counting Macs, not people or families or little groups of warezing teens. If they sell too few copies of OS X 10.2, they won't make their money back, and there won't be a Mac OS X 10.3. So using two copies when you only pay for one indirectly deprives you of future products that you'd like to have.

    And, of course, there's the best reason of all: because your momma told you so, idiot.