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Animated Ads in a Subway Near You

Posted by ryuzaki0 on from the rediscovering-the-flipbook dept.

prostoalex writes "A company called Sub Media claims a successful launch of motion-picture ads in New York subway. The ad agency, created by a PhD in Astrophysics, prints ads on Kodak transparencies, so that when the train speeds up, the resulting images create a full-blown motion picture. The first ever ad of this was run for Target in NY, and there is another one planned for Discovery Channel."

3 of 304 comments (clear)

  1. Related Globe article by Greenrider · · Score: 4, Informative

    Here's a fairly recent article about this from the Boston Globe

    (Google cache link, since the original story is now archived)

  2. Discovery Channel ad is already up..... by xjerky · · Score: 5, Informative

    ....which replaced the Target ad. On the PATH train from New Jersey running between 14th and 23rd Street Stations in Manhattan, left side of tunnel.

    --
    A sentence you'll never see on an Internet discussion board: "You know what? You're right."
  3. See it by superkri · · Score: 5, Informative

    They have some videos from news coverage and simulations at their website