The Continuing Rise of E-Mail Marketing

Posted by timothy on Sunday August 18, 2002 @10:38PM from the wholesale dept.

Mark Cantrell writes: "Yahoo is running a story from Reuters Internet Report that says that companies like Doubleclick are becoming more popular with online businesses because of the low price they charge. $25 for 1000 people spammed is the example given. They do mention that there is a threat that spam may get out of hand, however. May get? Obviously they haven't seen my mailbox or Usenet lately. My favorite quote from the article: 'I think spam is becoming a problem,' Bluefly's Seiff said. 'Any time you get clutter in your mailboxes, it is not beneficial to e-mail marketers like us.'" The article touches on true spam, but mostly talks about the much more benign stuff lumped under "direct marketing," like reminder updates from stores you cleared to send it to you.

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Re:My no spam recipe by Quixote · 2002-08-18 22:59 · Score: 5, Interesting

Well, you better hope that none of your friends and family who run a certain OS from Redmond will get infected by the KLEZ pain-in-the-ass. For, it might start sending out mail to all of his/her contacts with YOUR email address as the source. And then your email address will be out in the open, for everyone to grab.
Makes me wonder if the SPAMmers have anything to do with this KLEZ bastard. I hope they catch the guy who wrote it, and feed him just spam for 32 years in his jail cell.