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Online Marketing for an Indie Band?

nometa asks: "I'm working with an indie band, and despite excellent reviews, a great album (produced by Sylvia Massey of Tool fame), and excited responses by crowds whenever we play, it seems near-impossible to get past the 'gate-keepers' of the music industry. Majors (and several indies, sadly) don't see a pretty boy band, push for fluffy singles over good songs, and generally act like they still have clue about what people want. We've had great success, however, on our websites selling CDs and pulling in new fans, and would like to push online music marketing further. Do any Slashdot readers have suggestions for pushing our music out further online?" We all know the problem with today's music industry, this is not the place for that horse-pill. Instead let's focus on how an independent music group can go out there and make it on their own, and do so using existing technology (including the Internet), to its best potential. So what suggestions do you have for young, aspiring bands who want to make their music, and not sell their soul in the process?

11 of 514 comments (clear)

  1. Uh...you did it by waldoj · · Score: 5, Funny

    Weasel your way onto the front page of Slashdot? :)

    -Waldo Jaquith

    1. Re:Uh...you did it by AndroidCat · · Score: 2, Funny

      Do you have Deity-ID to tell which God is calling?

      --
      One line blog. I hear that they're called Twitters now.
  2. /.ed by freakboy303 · · Score: 2, Funny

    Post the URL link on /. and get so many hits it crashes the server! Millions of Geeks clicking instead of working can't be wrong!

    --
    -- I am baseball in Minnesota.
  3. Step #1 by sdjunky · · Score: 4, Funny

    Step #1.

    Keep your website online by not having it Slashdotted to death

    1. Re:Step #1 by ShelbyCobra · · Score: 2, Funny

      Step #3
      Profit!

      --

      -ShelbyCobra

      Living life in the right side of the s-plane

  4. Proxy! by Zen+Mastuh · · Score: 4, Funny

    If you really want to make it, follow these steps:

    • Show up at the next N-Stink show disguised as a group of 13-year-old girls who want to go backstage and make out.
    • Beat up the unsuspecting boy-band members (Note: this should take one or two punches tops)
    • Steal their clothes. Bind and gag them boys.
    • Donning the boy-band outfits, hit the stage and perform your tunes

    Please don't really do this--every talking head in the nation will be screaming the "Someone must be held accountable!" mantra, your band's potential career will be snuffed, you will all be sent to prison for terrorism, I will be labelled a terrorist ringleader for giving you this idea, and slashdot.org will be closed down under the USA-PATRIOT act.

    Better get used to those college towns.

    --
    "What is the sound of one belly slapping?"
  5. Dear Slashdot by LordYUK · · Score: 2, Funny

    I haven't figured out how to do my job, so rather than search on Google, I figure I'll just be lazy and ask you questions. Also, I have a computer for sale thats small, but I dont want to pay for advertising, can you just link to it? Thanks.

    Your Friend,

    L33t h4x0r

    --
    This is my sig. Its pathetic.
  6. Horse-pill? by imadork · · Score: 4, Funny
    We all know the problem with today's music industry, this is not the place for that horse-pill.

    I would have called the music industry a different horse product, myself....

  7. Re:Allow show trading.... by Anonymous Coward · · Score: 2, Funny


    Simple Dead math:



    Gross Recipts: $50000
    - Various Fees: $10000
    - Heroin: $20000
    - Not sure, there were a lot of drugs between then and now: $19950
    ----------------------
    Total Net: $50

  8. In other words... by The+Turd+Report · · Score: 3, Funny
    1. Give away music
    2. ???
    3. Profit!
  9. First Step: Find a band that doesnt SUCK by Srin+Tuar · · Score: 3, Funny


    I went ahead and downloaded the two full tracks that "Tallman" has to offer on their site. After listening to the bland formulaic dated head-banger crap, I think I realize why this eager to sell out band hasnt been picked up by any major studio: they suck. (IMO,YMMV)


    Artists who wish to make their music/code/prose/whatever are supposed to do it because they like to. Becoming a consumerist success is NOT nirvana.


    What a waste of bandwidth.