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.Com Millionaires: Where are they now?
Sivar writes "They came pitching gee-whiz business plans and painting visions of integrated platforms, enabling technologies, and wizardry beyond compare. They created billions in wealth that seemed built on--and that all too often evaporated into--thin air. More than thirty former .com millionaires, what they were, and what they are now are on Fortune.com. One on sabbatical, one awaiting a prison sentence, there are some interesting transitions some have had."
Dot-commers were always a diverse group, from the founders down to the mailroom these companies tended to attract folks with a wide range of interests & capabilities. That's one of the things that I found fun about working for a startup & one of the things I found scary about working for a startup.
Is it any surprise that these same folks have movd on to varied new vocations & avocations?
"Glory is fleeting, but obscurity is forever." --Napoleon Bonaparte
..the answer is simple.
Most of the money went in salaries and advertising.
Salaries generally form a company's largest expense, other than stock, and most of these Internet companies had no stock (consultancies, design agencies, etc) or were drop shipping.
Dot com companies were also keen on advertising, so a lot of money went into the new media magazines of the time.. but even then, the money ended up in the pockets of the writers and editors.. so, really, it all went in salaries.
A lot of people were employed to do almost nothing during the dot com boom. This means that they added little to production, yet took a paycheck every month. That's where the money was 'wasted' and why we can see no remnant of it today.. effectively the wealth was used to buy a few years' 'free time' for a group of lazy bastards.
Nowadays the market is not so great, but is much more realistic. People who are productive earn their money, people who aren't don't.
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