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Microsoft PR Rep is the Switcher

Here's a followup to our earlier story about Microsoft's "inverse switch" campaign. The AP tracked down the switcher and spoke with her: she's an employee at a Microsoft public relations firm but says she actually did switch from Mac to Windows. Microsoft's page is still 404 (but Google's cache still works). The interesting part to me is that the AP "tracked Mallinson by examining personal data hidden within documents that Microsoft had published with its controversial ad." Hmmmmmm. (Kudos to obidonn, the first to demonstrate the use of a stock photo, which piqued interest in this story. As of noon EDT Oct. 15, other stock photos are still being used in anonymous Microsoft "testimonials.")

2 of 737 comments (clear)

  1. For how long? by The+Bungi · · Score: 2, Redundant
    For how long are the teeming masses going to beat this dead horse? Microsoft's "PR" campaing is no different from what any other company does day in and day out. Does anyone really think that a company like Microsoft (this is Microsoft, fer fucks sake) would cower in fear as half a million giggling nerds say "hah! got you! u sux!!"?

    And while I'm at it, let's not forget that people who appear in the Apple switch ads are real people, located by the company through god-knows-what mechanism and invited to offer "testimonials" gratis. Yeah, sure.

  2. MacOS and Linux are closing in on M$. by Qbertino · · Score: 3, Redundant

    I've allways seen it come. I have no doubt that by now M$ has serious problems appearing on their horizon if they really want to keep up the inhouse software only strategy.
    People don't by PCs a dime a dozen anymore, and to all sides those who professionally deal with computers are switching to Mac or Linux so to use their older Hardware and have all software for intercomputer work in one package rather than shelling out bundles of bucks for M$ software addons. Just the other day a friend of mine got feed up and ditched XP for SuSE Linux Pro.

    All you'll ever need in one box.
    No license issues.
    High performant and cheap.
    No need to ever learn to handle yet another new OS.

    And for design jobs?
    Well of course you take a Mac.
    M$ will either buy RedHat some day or move to appliances and an AOL like 'community' - but they're not gonna sustain a serious Software buisness - not this way at least.

    --
    We suffer more in our imagination than in reality. - Seneca