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Ask Jeeves Gives Up On Banner Ads

Posted by ryuzaki0 on from the giving-up-the-ghost dept.

WhatBusinessModel? writes "In another blow to online banner advertising, Ask Jeeves is announcing that it will stop running banner ads on its website in favor of more paid listings. Says Steve Berkowitz, president of Ask Jeeves Web Properties, 'I think banners have seen their day. They're not as compelling as they once were.' In contrast, he describes paid listings as 'kind of a next evolution of the yellow pages.'" Probably a change that will become more and more prominent in the search engine world.

3 of 151 comments (clear)

  1. fp by Anonymous Coward · · Score: -1, Offtopic

    fp

  2. IN SOVIET RUSSIA by Anonymous Coward · · Score: -1, Offtopic

    ...you are arrested by the state, tried before a secret tribunal as a spy, then hung in a public square and set on fire.

  3. no no no by Anonymous Coward · · Score: 0, Offtopic

    IN SOVIET RUSSIA... banner ads give up on YOU!